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Perfect. I’ll prepare a comprehensive investment case study on Gold Coast Condos in North Myrtle Beach, SC. This article will analyze all available floor plans with an emphasis on short-term rental income potential, while also covering long-term ownership value. I’ll include comparisons to similar nearby oceanfront condo complexes for added investor insight.

I’ll let you know as soon as the report is ready for your review.

Real Estate Investment Case Study: Gold Coast Condos (North Myrtle Beach, SC)

1. Property Overview and Location Advantages

Aerial view of Gold Coast Condos (foreground) in Cherry Grove, North Myrtle Beach – marshland to the west (left) and the Atlantic Ocean beachfront to the east (right).
Gold Coast Condominiums are a mid-rise condo building located at 3901 N Ocean Blvd in the Cherry Grove section of North Myrtle Beach, SC. Built in 1985, this 4-story complex sits second-row – directly across the street from the beach – offering units with ocean views to the east and expansive salt marsh views to the west. The building’s prime position means residents can walk just a few steps to reach the sand of Cherry Grove Beach. Cherry Grove is known for its quiet, family-friendly atmosphere and scenic beauty, combining the charm of a beach town with abundant recreation opportunities. The location is highly desirable for vacationers and owners alike due to several advantages:

  • Beach and Pier Proximity: Gold Coast is less than 0.1 miles from public beach access, and a short walk (a few blocks) from the Cherry Grove Fishing Pier – a local landmark great for fishing and sightseeing. Being so close to the oceanfront (without the oceanfront price tag) is a major draw for rental guests and owners.

  • Scenic Marsh Views: Behind the building lies the Cherry Grove Inlet marshes. Many units (especially west-facing or corner units) enjoy tranquil marsh and channel views. Owners and guests can fish or crab in the channels right behind the property for a unique coastal experience.

  • Local Amenities and Walkability: Within a half-mile is the Cherry Grove commercial area (near Sea Mountain Hwy) featuring Boulineau’s grocery market, beach shops, and eateries – enhancing the walkability for guests. Several restaurants and cafes are reachable on foot or by golf cart, adding convenience for renters.

  • Nearby Attractions: While situated in a quieter part of the Grand Strand, the property is only ~7.5 miles from major attractions at Barefoot Landing and the Alabama Theater. A short 15-minute drive connects visitors to dozens of restaurants, shops, golf courses (e.g. Tidewater Golf Club ~5 miles), and entertainment venues. North Myrtle Beach’s Main Street (Ocean Drive) district – famous for its beach music and festivals – is about 4 miles south. This blend of seclusion and accessibility makes the location appealing.

  • Family-Friendly Environment: North Myrtle Beach (comprising Cherry Grove and three other “beach towns”) is noted for a slower-paced, family-oriented vibe with less traffic and crowding than the city of Myrtle Beach proper. This enhances the appeal for vacationing families and retirees. Seasonal events like summer music concerts, fishing tournaments, and holiday festivals in the area further drive tourism demand. In summary, Gold Coast’s location offers the best of both worlds – a peaceful beachfront setting with easy access to attractions – which underpins its investment desirability.

2. Floor Plans and Unit Layouts

All condominiums in Gold Coast are one-bedroom, one-bathroom units, making this a boutique complex primarily composed of cozy beach getaways. Typical units are around 390–400 square feet in size, essentially a studio/efficiency footprint with a separate bedroom. Despite the limited square footage, the units are designed for functionality: a small private bedroom, a full bathroom (often with a tub/shower combo), and an open-plan living area that incorporates a compact kitchen. Many units have ingenious use of space – for example, drop-leaf dining tables or sleeper sofas to accommodate extra guests. Each unit comes fully furnished, and owners often include beachy décor to maximize appeal in rentals. The living area typically opens to a large window or sliding door, some of which offer an ocean view across Ocean Blvd or a marsh view on the backside. While Gold Coast units do not have private balconies, the exterior corridor and walkway design allows top-floor units to enjoy corner window views and cross-breezes.

There is minor variation in floor plans: corner units are slightly larger (approximately 600 sq ft) and feature additional windows on the side, creating a more spacious feel. In fact, an end-unit was advertised as the “largest layout in the building,” with a more open living area and extra natural light. These corner units still contain 1 bedroom/1 bath, but the added space can accommodate a dining nook or bigger kitchen layout compared to interior units. All units share access to the same set of amenities (see below) regardless of floor.

Building amenities include a fenced outdoor swimming pool with a sun deck and a kiddie pool on the Oceans Blvd side of the property. The pool area faces east, allowing swimmers and sunbathers to enjoy ocean breezes. Other features noted by the property: on-site parking (a surface lot adjacent to the marsh) and communal laundry facilities on the ground level. The building is classified as a condominium (not a condotel hotel), so each unit has a full kitchen. High-speed internet is available and the complex is smoke-free as per community rules. It’s worth noting that Gold Coast does not have elevators – it’s a low-rise structure – so upper-floor units are accessed via stairs (investors consider this in catering to certain guests). Overall, the floor plans are straightforward and low-maintenance: compact one-bedroom condos optimized for short-term vacation stays or weekend getaways.

Available Floor Plans: Since Gold Coast consists primarily of 1BR units, investors seeking larger floor plans (2BR, 3BR, etc.) would need to look at other nearby developments. For context, many oceanfront high-rises in North Myrtle Beach offer 2 and 3-bedroom layouts. (For example, the Beachwalk Villas complex one block north has 3BR/3BA condos ~1,350 sq ft, and the Prince Resort at Cherry Grove Pier offers 1-3BR units with full kitchens.) These larger units, however, are in different buildings – see the comparison section below for details. Gold Coast’s niche is the affordable one-bedroom segment, ideal for couples or small families looking for an efficient beach condo.

3. Historical and Current Pricing Trends (MLS & Sales Data)

Pricing History: Gold Coast condos have shown robust appreciation over the past decade, transforming from bargain beach pads into solid investment properties. In the mid-2010s, 1BR units in this complex were selling for well under $60,000. For example, a third-floor unit (#304) sold for only $58,000 in 2015. Earlier, during the post-recession trough, some sales even dipped into the mid–$50K range. This period represented a true buyer’s market for these older beach condos.

By the late 2010s and early 2020s, prices began climbing steadily. Several sales illustrate the trend: Unit #204 sold for $105,000 in 2021, and unit #207 (second floor) sold for $119,900 shortly thereafter in late 2021. The upward momentum continued through the pandemic-era real estate boom. A top-floor corner unit (#407) listed at $119,900 in January 2022 ended up selling for $135,000 in just over a month, indicating strong demand at that time. By 2023, the same unit #407 changed hands again at $160,000 (reflecting additional upgrades and market appreciation). In summary, values roughly tripled from 2015 to 2023 – an impressive gain highlighting both the hot real estate market and the desirability of this location.

As of 2024-2025, market values for Gold Coast 1BR condos are in the $150K–$180K range depending on floor level, view, and unit condition. Third or fourth-floor units with ocean peek views command the higher end of that range (mid/high $170s), whereas first-floor units or those in original condition might be closer to the $150s. Indeed, a Redfin analysis estimates around $183,000 value for a well-kept unit (as of May 2025). It’s notable that inventory is limited – units in Gold Coast seldom come on the market (“these units don't come on the market that often” as one agent noted). This scarcity has helped support price growth. When a listing does appear, it often attracts multiple offers from a mix of second-home buyers and investors, thanks to the property’s strong cash-flow potential (see rental analysis below).

MLS Trends: According to MLS data, the average price per square foot in Gold Coast now exceeds $300 per sq ft for top-floor units. This is relatively high for 1980s construction, reflecting the premium for location (being steps from the ocean). HOA fee increases have accompanied rising values (for example, monthly dues were ~$307 in 2015, climbing to ~$402 by 2021 and ~$430 by 2023), often a sign of proactive maintenance and higher insurance costs on a more valuable building. Overall, the trend has been steadily upward in both sale prices and carrying costs, especially in the 2020-2022 boom period.

Current Market (2025): Entering summer 2025, the local condo market has cooled slightly from the frenzy of 2021-22, but demand remains healthy. Recent comparable sales in Cherry Grove for similar 1BR condos (e.g. in Carolina Blue or Sea Cabin buildings) are in the high $100Ks, supporting Gold Coast’s valuations in the mid-$100Ks. Sellers are generally seeing appreciation of 5-10% annually over the last couple of years, though future gains are expected to normalize (see Outlook section). Investors should analyze comps not just in Gold Coast but in the broader North Myrtle Beach area to gauge pricing – notably, one-bedroom oceanfront units in North Myrtle can cost significantly more (often $200K+), so Gold Coast still positions itself as a value play by comparison. The chart below summarizes some recent sales at Gold Coast:

Unit Sale Date Sale Price Sq.Ft. Price/Sq.Ft.
#304 (3rd floor) Aug 2015 $58,000 ~400 ~$145/sf
#204 (2nd floor) Oct 2021 $105,000 ~400 ~$263/sf
#207 (2nd floor) Dec 2021 $119,900 ~390 ~$308/sf
#407 (4th floor, corner) Feb 2022 $135,000 ~390 ~$346/sf
#407 (again) Jun 2023 $160,000 ~390 ~$410/sf

Table: Select Gold Coast Condo Sales (MLS) – illustrating the appreciation trend from 2015 to 2023. Top-floor premium and renovation can boost $/sf (as seen in #407’s resales).

4. Short-Term Rental Income Potential (AirDNA Metrics)

One of the biggest investment appeals of Gold Coast condos is their potential for short-term rental income. These 1BR units perform well as vacation rentals, benefiting from North Myrtle Beach’s strong tourism market. Key performance indicators (KPIs) akin to an AirDNA report include occupancy rate, Average Daily Rate (ADR), Revenue per Available Rental (RevPAR), and seasonality trends. Below is an analysis of these metrics for Gold Coast and the surrounding market:

  • Occupancy Rate: North Myrtle Beach short-term rentals average about 57% occupancy over the year. This means a typical rental is booked roughly 208 nights/year. For one-bedroom beach condos specifically, the median occupancy is in the high-50% range (~58%), which aligns with roughly 210 rented nights annually. Gold Coast units, with their prime location, can achieve occupancy around or slightly above this market average if marketed well. Peak summer months see near full occupancy (90%+ in June–August weeks), whereas winter months may drop to 20–30% occupancy. Overall, an investor can reasonably underwrite ~50–60% yearly occupancy for these units, which is on par with or better than nearby competition. Notably, North Myrtle Beach outperforms Myrtle Beach in occupancy – in 2019, NMB’s paid occupancy was 52% vs. Myrtle’s 30% – reflecting strong rental demand in this northern end of the Grand Strand.

  • Average Daily Rate (ADR): The ADR for North Myrtle Beach rentals spans a wide range seasonally. Across all property sizes, the average ADR is about $340, but this figure is skewed upward by large oceanfront houses. For a 1BR condo in Cherry Grove, a more realistic average ADR is around $120–$150. In peak summer, weekly rates often translate to ~$175–$200 per night for an updated unit steps from the ocean. In the shoulder seasons (spring and fall), nightly rates might average $90–$120, and in winter off-season, they can drop to ~$60/night with monthly snowbird rentals at discounted effective rates. According to one data source, the median ADR in North Myrtle is about $190, which suggests many condo rentals (the most common type of listing) cluster around the low-$200s in summer and much lower off-season. Gold Coast’s draw (beach access plus pool) lets it command competitive rates for a one-bedroom: owners report peak summer weekly bookings around $1,100–$1,300/week, and winter monthly rentals around $1,000–$1,200/month, though your mileage may vary with unit updates and reviews.

  • Revenue Per Available Rental (RevPAR): RevPAR combines occupancy and ADR. The average RevPAR in North Myrtle Beach is about $191 (annualized) according to AirDNA. For a Gold Coast unit, we can estimate RevPAR by season. In peak July, if ADR is say $180 and occupancy 90%, RevPAR would be ~$162 for that month (meaning each available night yields $162 on average). Over the slower winter, ADR $60 and occupancy 25% yields RevPAR $15. Blended across the year, a well-managed unit might achieve RevPAR on the order of $100–$120, which on a 365-day basis equates to around $30,000–$44,000 annual gross revenue. Indeed, AirDNA’s model suggests an annual revenue around $34,900 for the “average” North Myrtle rental. A Gold Coast 1BR, being smaller, will likely be toward the lower end of the range (perhaps $25K–$35K gross revenue per year, depending on owner use and marketing). This still represents an excellent gross rental yield relative to a ~$160K purchase price (approximately 15–22% gross yield).

  • Seasonality: The rental income in this market is highly seasonal. North Myrtle Beach scores 41 out of 100 on AirDNA’s seasonality index, indicating a strong peak season and a quiet off-season. In practical terms, the summer months (June, July, August) often generate 50% or more of the annual revenue. July is typically the top-grossing month, with back-to-back weekly rentals at premium rates (often booked far in advance). Spring (March–May) and fall (Sep–Oct) are shoulder seasons with moderate occupancy—popular for golf trips, festivals, or retirees. Winter (Nov–Feb) sees a big drop in short-term tourism; many owners either accept monthly “snowbird” rentals at reduced rates or use the time for maintenance and personal use. RevPAR peaks in July/August and bottoms in January as is common in coastal markets. Investors must plan cash flow accordingly (high income in summer offsetting low winter income) and perhaps factor in seasonal pricing strategies. Utilizing dynamic pricing tools or guidelines from AirDNA can help maximize ADR in peak times and improve occupancy in slow times.

In summary, short-term rental prospects are strong for Gold Coast condos. The combination of a great location and North Myrtle Beach’s popularity yields solid occupancy (~55–60% annually) and healthy nightly rates in season. A well-run unit can rival the returns of larger condos because the carrying costs (HOA, utilities) are lower, boosting net operating income. As a data point, North Myrtle’s market has a “Good” overall rental demand score (63/100) with very high investability. Also, NMB has historically had higher ADRs and occupancy than Myrtle Beach proper, underscoring the area’s appeal to renters. Owners should leverage this by maintaining high guest satisfaction (Gold Coast units have garnered *8.0+ “Very Good” ratings on Booking.com with a 9.7 location score) to encourage repeat bookings and glowing reviews, which further drive occupancy. Tools like AirDNA MarketMinder or Mashvisor can be used to fine-tune projections, but the metrics above give a realistic snapshot of income potential.

5. Long-Term Ownership Analysis (HOA, Appreciation, Expenses, Use Value)

Investing in a Gold Coast condo not only offers rental income, but also entails ongoing costs and long-term financial considerations. Here we analyze the key factors:

  • HOA Dues and Inclusions: Gold Coast has a homeowners association (HOA) fee that, as of 2023, is approximately $400–$430 per month. Importantly, these dues include all utilities and building insurance. This means electricity, water/sewer, basic cable/Internet, and the master insurance policy (hazard and flood insurance for the building structure) are covered by the HOA fee – a significant value for owners and one less variable expense to worry about. Owners only need to carry an HO-6 condo insurance policy for interior contents & liability (often ~$400–$600 per year). The HOA also maintains common areas, the pool, exterior and roofs, etc. Historically, Gold Coast’s HOA has increased slightly over time (e.g. ~$307/mo in mid-2010s to ~$430/mo by mid-2020s), reflecting rising insurance premiums on the coast and general inflation in maintenance. There are no recent reports of special assessments, but as the building ages (40+ years old), prudent investors should keep an eye on the HOA’s reserve fund and any upcoming capital projects (roof replacement, structural repairs, etc.). Overall, the HOA cost is moderate for a beach condo and the all-inclusive nature simplifies the expense structure for rental calculations.

  • Property Taxes: South Carolina property taxes are relatively low, but there’s a distinction between primary residences (assessed at 4% of market value) and non-primary (second homes or rentals, 6% rate). A Gold Coast condo valued around $160,000, if classified as a non-primary investment, might have an assessed value of ~$9,600 (6%). With Horry County’s millage rates, annual taxes would be on the order of $1,200–$1,500. If an owner were to make it their primary residence (unlikely for most investors in this vacation-oriented building), they’d benefit from a much lower tax (and possible homestead exemptions), but most treat it as a rental/investment for tax purposes. Note that rental owners can typically deduct property taxes, HOA fees, insurance, depreciation, etc., which helps the after-tax income picture.

  • Insurance: As mentioned, the building’s master insurance (including wind and hail, and flood coverage for the structure) is paid via HOA dues. Owners should maintain a personal condo unit policy (HO-6) to cover interior furnishings, any upgrades, and liability. These policies are reasonably affordable (a few hundred dollars a year) since they only cover inside walls and contents. One consideration on the horizon is the rising cost of insurance on coastal properties – severe weather events or insurance market shifts in the Carolinas could push HOA insurance costs higher, which may translate to higher dues. It’s wise to factor in a buffer for HOA fee increases in long-term pro formas (e.g. assume 3-5% annual HOA escalation).

  • Appreciation and Equity Growth: As detailed in the pricing trends section, Gold Coast units have appreciated significantly (nearly 3x in value from 2015 to 2023). While such rapid gains are unlikely to continue at the same pace, the long-term outlook for coastal real estate in North Myrtle Beach remains positive. The area benefits from limited beachfront supply (no new land in Cherry Grove to develop large projects), steady tourism, and increasing retiree interest – all supporting property values. Conservative forecasts for appreciation would be in the range of 3-5% annually over the next few years, aligning with inflation and historical coastal trends. That said, the condo market can be cyclical. Investors should be prepared for value fluctuations in the short term (e.g. if interest rates rise, purchasing power falls and prices could stagnate or dip). However, the owner’s equity will grow over time through both appreciation and principal pay-down (if financed). Notably, even holding the property solely for rental yield has been lucrative; any appreciation is a bonus to the overall return on investment (ROI).

  • Owner Use & Lifestyle Value: Apart from dollars and cents, owning a condo at Gold Coast provides intangible benefits. Owners have the flexibility to enjoy personal vacations at their condo – essentially free lodging at the beach (aside from cleaning fees or opportunity cost of lost rent). This is a valuable perk: a week in peak season at a similar rental might cost $1,200+, which the owner effectively “saves” if they use their own unit. Many owners take advantage of the off-season or a few prime weeks for personal use, balancing lifestyle enjoyment with rental income. Cherry Grove’s relaxing environment (morning beach walks, fishing off the pier, watching sunsets over the marsh) adds lifestyle value that’s hard to quantify in a spreadsheet. This owner-use capability is one reason many investors choose a condo over other investments – it doubles as a vacation home. Of course, using the condo during peak rental weeks incurs a high opportunity cost (foregone rental income), so financially disciplined investors might limit personal use to shoulder seasons. Even so, the pride of ownership and the ability to say “we have a beach place” can be considered part of the total return (especially if the property is intended for eventual retirement use).

  • Maintenance and Management: Long-term owners should budget for routine repairs and refurbishments. Being a small unit, costs are not exorbitant – e.g., replacing the HVAC wall unit, appliances, or a quick repaint between seasons. Salt air can be tough on metals and electronics, so expect a bit more wear and tear. Many owners set aside a reserve (perhaps 5-10% of gross rent) for maintenance and future updates (like remodeling the bathroom or replacing flooring every decade). Professional property management is common (either via local vacation rental agencies or self-managing through Airbnb/VRBO). Management fees can run ~20-25% of gross rental revenue for full-service management. Some owners self-manage to save this cost, but that requires being hands-on with bookings, guest communications, and cleaning coordination. Over the long term, building a base of repeat renters (families who return every summer) can reduce marketing costs and keep occupancy high.

In summary, the long-term ownership picture for Gold Coast Condos is attractive: carrying costs are predictable (thanks to inclusive HOA fees) and relatively low, property taxes are modest, and the asset has a track record of appreciation. While there are risks to consider (insurance costs, weather, market cycles – see Risks in section 8), the cash flow and equity build combined with personal use benefits make Gold Coast a compelling long-term hold. Many investors in North Myrtle Beach follow a strategy of enjoying the condo for a number of years and then, as prices appreciate, potentially selling and “trading up” via 1031 exchange to a larger property – a path made feasible by the kind of steady appreciation we’ve seen here. Whether one’s goal is pure investment or a hybrid of investment and leisure, understanding these ownership factors is crucial for a sound financial plan.

6. Comparisons to Nearby Oceanfront Condos in North Myrtle Beach

To put Gold Coast Condos in context, it’s helpful to compare it with similar properties in the North Myrtle Beach area, especially other oceanfront or near-oceanfront condos in Cherry Grove. Below is a comparison of Gold Coast with a few nearby condo complexes, highlighting differences in size, price, and amenities:

Condo Complex Location Year Built Unit Types Typical Prices (2025) Amenities / Notes
Gold Coast 2nd Row, Cherry Grove 1985 1BR (≈390–600 sf) ~$150–180k (1BR) Pool, parking, across street from beach; HOA ~$420/mo (includes utilities).
Beachwalk Villas 2nd Row, Cherry Grove 2006 (approx) 2BR & 3BR (1,100–1,350 sf) ~$350k (2BR); $530k (3BR) Newer mid-rise; oceanfront amenity center with rooftop pool on ocean side, fitness room; built for rentals.
Prince Resort Oceanfront & 2nd Row Towers (Cherry Grove Pier) 2007 1BR, 2BR, 3BR (600–1,400+ sf) ~$250k (1BR oceanview); $350–450k (2-3BR oceanfront) Full-service high-rise resort with two towers (one oceanfront on the pier, one across street on marsh); multiple pools, restaurant, parking garage. Premier location at Cherry Grove Pier.
Carolina Blue 2nd Row, Cherry Grove 1970s 1BR (≈400 sf) ~$150k (estimated 2025) – was $57k in 2015 Low-rise older condo across from beach (44th Ave N); similar to Gold Coast in size/age; pool on site. Lower price point historically, but rising similarly.
The Oceans Oceanfront High-Rise, Cherry Grove (20th Ave N) 1985 2BR, 3BR (≈900–1,200 sf) ~$300k (2BR oceanfront) 11-story oceanfront condo-hotel; oceanfront pool deck, parking deck. Popular vacation spot; higher HOA, direct ocean views for all units.

(Table: Comparison of Gold Coast with selected North Myrtle Beach condo complexes.)

Discussion: Gold Coast stands out as an affordable second-row option with low carrying costs and no-frills amenities. In contrast, oceanfront properties like Prince Resort or The Oceans offer direct beach views and more on-site facilities, but at significantly higher price points and typically higher HOA dues (often $600–800+/month, not including all utilities). For example, a 3BR at Prince Resort (which is adjacent to Cherry Grove Pier) might list around $409,000 – nearly three times the price of a Gold Coast 1BR – but it offers triple the space and a true resort experience. Beachwalk Villas, only a block north of Gold Coast, is an interesting hybrid: it’s across the street from the ocean like Gold Coast, but being built circa 2006 with larger 3BR condos, units sell around $535k. Beachwalk provides an oceanfront amenities building (with a pool overlooking the beach) for its guests, something Gold Coast doesn’t have. Thus, Beachwalk Villas targets a different segment (larger groups, more upscale rentals) compared to Gold Coast’s niche (budget-friendly couples or small families).

When comparing rental potential, smaller units like Gold Coast’s 1BR can actually deliver higher occupancy because they cater to couples, solo travelers, or small families that make up a big portion of Myrtle Beach visitors. Larger condos (3BR+) may have higher gross income but also face more seasonal variance and competition in the luxury tier. For instance, a Prince Resort 2BR might have a higher ADR but slightly lower occupancy than a well-priced 1BR, because larger groups plan longer stays but book fewer weeks. Data suggests one-bedroom units in North Myrtle Beach historically had strong occupancy (outpacing Myrtle Beach’s one-bedrooms by 30% in occupancy). However, larger condos generate bigger total revenue – a Prince Resort 3BR could gross $50k+ in rents, whereas a Gold Coast 1BR might gross ~$30k. The return on investment (ROI) in percentage terms can be comparable or better for the low-cost unit, which is why Gold Coast appeals to value-focused investors.

In terms of appreciation, oceanfront high-rises like Prince Resort and The Oceans often see steady demand and value growth due to their scarce beachfront location. They also ride the ups and downs of the tourism real estate cycle similarly. Gold Coast and its second-row peers (Carolina Blue, Mariner’s Way, etc.) have a slightly different buyer profile – including some local owners and budget-conscious buyers – which meant historically their prices were lower. But as seen, the appreciation rate for these smaller units has been very high recently (in percentage terms even higher than some luxury units). The absolute price is still lower, making them accessible entry points.

Takeaway: An investor should choose the property that matches their strategy. If seeking maximum scale of income and willing to invest $300K-$500K, an oceanfront 2-3BR like those at Prince Resort or a newer Ocean Drive resort (e.g. Avista, Bay Watch) might be suitable, delivering higher gross rents and more personal space. If the goal is highest yield and lower upfront cost, a boutique condo like Gold Coast or Carolina Blue can offer strong returns on a smaller investment, albeit with fewer amenities. Some investors even diversify – owning a couple of 1BR units versus one larger unit. Gold Coast competes well in the one-bedroom category due to its location and relatively low fees. A quick scan of North Myrtle Beach listings shows few 1BR condos near the ocean under $200K; thus Gold Coast represents one of the better values in 2025 for that segment.

Finally, it’s notable that North Myrtle Beach, as a whole, tends to have higher ADRs and rental demand than central Myrtle Beach for similar unit types. So whether one invests in Gold Coast or a neighboring condo, the Cherry Grove area generally offers a solid combination of rental income and long-term appreciation potential. Always compare specifics like HOA differences, inclusion of insurance/utilities, and any special assessments when evaluating across buildings.

7. Rental Demand Drivers in the Cherry Grove Area

Several factors drive strong rental demand for Gold Coast Condos and similar properties in North Myrtle Beach. Understanding these demand drivers helps an investor gauge occupancy potential and marketing angles:

  • The Beach Itself: This might seem obvious, but Cherry Grove Beach is a major draw. It is renowned as one of the widest, most pristine beaches on the Grand Strand – especially at low tide, the sand extends hundreds of feet, providing ample space for families to spread out. The beach by Gold Coast has lifeguard stands in summer and gentle waves, ideal for swimming and boogie boarding. Beachgoers love Cherry Grove for its slightly more laid-back vibe compared to busier sections down south. A “Top-rated beach nearby” and a 9.7/10 location score from guests speaks to the beachfront allure.

  • Cherry Grove Fishing Pier: Just a short walk from Gold Coast, the iconic Cherry Grove Pier draws tourists for fishing and sightseeing. It’s famous for record catches (a world-record 1,780 lb tiger shark was caught here in the 1960s) and remains a nostalgic attraction. Vacation rental listings often mention proximity to the pier as a selling point, as guests enjoy strolling the pier (there’s a small fee) to watch anglers or enjoy the ocean panorama. The pier complex also has a casual restaurant and lounge. During summer and some holidays, the pier area features fireworks or events (e.g., Fourth of July fireworks show), which attract additional visitors.

  • Water Sports and Activities: The presence of both the ocean and the inlet marsh opens a range of activities. Visitors can rent paddleboards or kayaks to explore the calm Cherry Grove marsh channels behind the condos – an eco-tourism activity that is unique to this area. The nearby boat launch lets people go crabbing, shrimping or on jet-ski eco-tours. For anglers, aside from pier fishing, surf fishing on the beach and charter fishing trips out of Little River (just 5 miles north) are popular. These activities drive demand particularly in spring and fall shoulder seasons (e.g., fall fishing tournaments, spring kayaking tours when the marsh wildlife is active).

  • Golf and Sports Tourism: The Grand Strand is dubbed the “Golf Capital of the World.” North Myrtle Beach is proximate to dozens of golf courses – notable ones like Tidewater Golf (5 minutes away), Barefoot Resort’s four courses (~15 minutes), and many more within a 30-minute drive. Golf foursomes often rent condos during spring and fall golf seasons, providing mid-week off-season occupancy. Additionally, the North Myrtle Beach Sports Complex (about 8 miles inland) hosts baseball and softball tournaments, lacrosse, and soccer events year-round. Families attending these events often seek nearby beach accommodations, boosting rental demand even in off-peak months when tournaments occur.

  • Dining, Nightlife, and Entertainment: Cherry Grove itself has beloved local restaurants – from seafood at Duffy Street or Calabash-style buffets, to the landmark Boulineau’s deli and ice cream shop. While quieter at night than central Myrtle Beach, there are beach bars and tiki bars in the area (e.g., Harold’s on the Ocean for beach music). Just down in Ocean Drive (5-10 minutes) is the hub of shag dancing – Fat Harold’s Beach Club and others – which draw crowds during SOS (Society of Stranders) events in April and September. Those events bring thousands of dancers to NMB and fill up accommodations. Additionally, Barefoot Landing (15 minutes away) offers the House of Blues, Alabama Theater, and dozens of restaurants/breweries on the water – a significant year-round attraction. Being within a short drive means Cherry Grove renters can enjoy these and return to a quieter condo at night.

  • Family Attractions: North Myrtle Beach’s family-friendly attractions bolster summer demand. Just to the south in the Windy Hill area are places like Alligator Adventure (reptile park) and Duplin Winery, and a bit further is Myrtle Beach’s famous Broadway at the Beach and boardwalk (about 25–30 minutes). Many families choose to stay in North Myrtle for the calmer setting and take day trips to those busier attractions. Also, Cherry Grove is near the North Carolina border – day trips to places like Wilmington or the Outer Banks ferry are feasible, making it a convenient base.

  • Seasonal Events and Festivals: Throughout the year, events help fill rentals:

    • Spring: St. Patrick’s Day Parade and Festival in NMB (March) draws crowds. Easter/spring break brings families. The Spring SOS shagger dance week in April, as noted, spikes occupancy.

    • Summer: Besides peak vacation season, weekly free concerts (Music on Main in downtown NMB) and Fourth of July celebrations keep interest high. Cherry Grove often has July 4th pier fireworks that attract visitors.

    • Fall: The Fall SOS dance festival (late September) again brings thousands. October’s Irish Italian Festival on Main Street and fall motorcycle rallies can also contribute some rentals. The milder weather in fall also invites Snowbird retirees to come for extended stays.

    • Winter: While winter is the slowest season, there are holiday light events (e.g., Nights of a Thousand Candles at Brookgreen Gardens an hour away, or local Christmas parades) that bring some visitors. Snowbirds from the Northeast and Canada often rent monthly from January–March, attracted by lower monthly rates and moderate climate. Gold Coast’s affordable units are actually quite popular for these extended winter stays, given the fully equipped kitchen and homelike setup (better value than a hotel).

In essence, North Myrtle Beach’s tourism appeal is multi-faceted – it’s not just sun and sand (though that is the cornerstone). The combination of beach recreation, fishing, golf, entertainment, and special events creates a steady stream of visitors nearly year-round. Cherry Grove’s balance of a “getaway feel” with access to fun attractions hits a sweet spot. From an investment standpoint, these demand drivers mean a Gold Coast condo can attract a variety of guest segments: summer beach vacationers, off-season golfers, festival-goers, and retirees, helping to keep occupancy and revenue up. Marketing the unit should highlight these draws (e.g. “steps to the beach and pier,” “short drive to Barefoot Landing and golf,” “ideal for fishing or golf trips,” etc.) to capture as much rental demand as possible.

8. Projected Investment Outlook 2025–2027 (ROI and Risk Analysis)

Looking ahead, the investment outlook for Gold Coast Condos over the next 2-3 years appears positive but with some caveats. We’ll examine expected returns (ROI modeling) as well as potential risks and how they might impact performance through 2025–2027.

Revenue and ROI Projections: Assuming the current market conditions remain stable, an investor purchasing a Gold Coast 1BR at, say, $170,000 in 2025 can project approximately $25K–$30K in gross annual rental revenue under median assumptions (around 55-60% occupancy at a blended ADR near $125). This aligns with North Myrtle Beach averages (around $34.9K annual for STR listings, which include larger homes). A sample pro forma for a one-year period might look like:

  • Gross Rental Income: ~$28,000 (e.g. 224 nights booked at an average $125/night).

  • Less: Rental Management Fees: –$5,600 (assuming 20% to a property manager; $0 if self-managed, but then it’s owner’s effort).

  • Less: Cleaning & Supplies: –$1,500 (guests usually pay cleaning fee, but assume gap days touch-ups, restocking, minor repairs).

  • Net Rental Income: ≈ $20,900.

  • Fixed Annual Expenses:

    • HOA Dues: ~$5,040 ($420×12) (covers utilities/insurances as noted).

    • Property Tax: ~$1,300 (approx, non-owner-occupied).

    • HO-6 Insurance: ~$500.

    • Misc. (registration fees, subscriptions, etc.): ~$200.

  • Total Expenses: ~$7,040.

  • Net Operating Income (NOI): ≈ $13,860.

On a $170K cash purchase, that NOI represents roughly an 8.1% cap rate – an excellent rate of return in real estate. If the investor financed the condo (for example 25% down at 7% interest), the annual debt service might be around $11,000; in that case the cash flow after mortgage would be smaller (~$2,800 in this scenario), but the cash-on-cash return on the ~$42.5K down payment would still be about 6.6%, and that’s not counting principal reduction (equity gain) through mortgage payments. Any appreciation would further boost total return.

Investors can tweak these numbers – self-management could save ~$5k but requires work; pushing occupancy to 65% or optimizing ADR can raise income; likewise, unforeseen costs could reduce it. Nonetheless, Gold Coast’s appeal is that even under conservative assumptions it can pay for itself (cover mortgage and expenses) while generating some cash profit and allowing personal use. The ROI is competitive with, if not higher than, many other real estate investments. North Myrtle Beach’s investability score is rated 90/100 by AirDNA, reflecting strong rental economics, which bodes well for ROI sustainability.

Appreciation Outlook: From 2025 to 2027, modest appreciation is expected as mentioned – perhaps on the order of 3-5% per year. Demand for affordably priced beach condos should remain high, as retirees and investors continue to flock to the Southeast coast. However, the rapid run-up of 2020-2022 is unlikely to repeat; instead we anticipate a more normalized growth. By 2027, a Gold Coast unit bought at $170K might be worth ~$185K–$195K if trends hold. There’s upside potential if market conditions boom again (e.g., another wave of migration to coastal areas or a low interest rate environment returning), but also a chance values plateau in the short term given current higher interest rates and greater economic uncertainty. It’s important to note that even if appreciation is flat for a few years, the rental returns provide ongoing ROI – essentially the investment “pays you to own it” while you wait for capital appreciation.

Risk Factors and Mitigation: Every investment has risks. Here are key risks for this case and how they might play out by 2025–2027:

  • Economic & Demand Risk: A recession or reduction in travel spending could impact occupancy and ADR. For instance, Key Data reported a demand softening in summer 2023 across Myrtle Beach (occupancy on the books was down vs. prior year), possibly indicating some post-pandemic normalization. If the economy dips in 2025-2026, vacation rentals might see fewer bookings or more price-sensitive travelers. Mitigation: Focus on value – Gold Coast’s low price point means it can be rented more cheaply than high-end resorts, making it competitive even if travelers tighten budgets. Additionally, targeting snowbirds or monthly winter renters can provide a baseline income in lean times.

  • Regulatory Risk: Changes in short-term rental regulations could affect the ability to rent. North Myrtle Beach currently is STR-friendly, especially in tourist-zoned areas like Cherry Grove. There’s no indication of imminent strict regulation here (unlike some city centers), but investors should monitor city council developments. Mitigation: If rules ever limited short rentals, the unit could be rented mid-term (30+ day rentals) to snowbirds or traveling nurses, etc. The strong location ensures there’s always some demand, even if format shifts.

  • Weather and Climate Risk: Coastal properties face hurricane and flood risks. A direct hit by a major hurricane in the next few years could cause property damage, temporary loss of rental income, or spikes in insurance costs. The building is insured (through HOA) for such events, but deductibles or special assessments could occur if a big repair is needed. Additionally, rising sea level and flooding concerns are a long-term consideration (Gold Coast is on the second row, slightly mitigating direct storm surge risk, but the marsh behind can flood low-lying parking areas during extreme tides or storms). Mitigation: Maintain adequate insurance (including loss-of-rents coverage if possible). The HOA has storm contingency plans and has weathered past storms like Hurricane Matthew (2016) with repairs. Financially, keep a reserve fund to cover any unexpected assessments or deductibles. On the bright side, after major storms there’s often a surge of construction and then a rebound of tourism, so historically the market has bounced back, as seen after past hurricanes.

  • Interest Rate and Financing Risk: If interest rates remain high or rise, it could soften real estate demand, putting downward pressure on prices. It also makes refinancing less attractive. For a new investor, high rates mean lower cash flow if using leverage. Mitigation: Gold Coast units are relatively low-priced, which means some investors buy with cash or high equity down payments, lessening reliance on financing. If one does finance, locking a fixed rate and perhaps planning to refinance when rates drop (if they do by 2026–27) could improve future cash flow. The rental income can cover the mortgage at today’s rates (as shown in ROI calc), so the investment is not rate-sensitive to the point of negative cash flow, which is a safeguard.

  • HOA and Maintenance Risk: The building is older; unforeseen capital expenses could arise (e.g. needing to upgrade balconies, plumbing updates, etc.). While no known major issues exist, aging infrastructure can surprise. HOA fees might increase beyond expected inflation, especially if insurance hikes occur (coastal insurance markets in 2025 are under pressure, with some carriers pulling out of high-risk areas, which could drive up premiums). Mitigation: Active involvement or communication with the HOA to stay ahead of issues. Many HOAs in the area are conducting more rigorous inspections post the Surfside condo collapse in Florida – ensuring structural safety is paramount. Gold Coast’s small size means any large project cost is split among relatively few owners, so keeping healthy reserves is crucial. As an owner, voting for adequate reserve funding even if dues increase slightly is wiser than facing a large special assessment. Budgeting an extra $1,000/year contingency for HOA increases or repairs in your pro forma can provide a cushion.

  • Market Competition: By 2025–2027, more properties (new or newly renovated) could enter the rental pool, increasing competition. For example, if a new hotel or resort opens nearby or if many owners list on Airbnb with aggressive pricing, it could pressure occupancy/ADR for older units. Mitigation: Ensure the Gold Coast unit remains attractive – periodic updates (modern beach décor, smart TV/WiFi upgrades, comfy bedding) and responsive hosting can maintain high reviews and repeat business. Emphasize unique selling points like the marsh view or being an “authentic beach cottage condo” which some travelers prefer over impersonal hotels. The relatively small scale of Gold Coast (only ~24 units in the building) means it’s not flooding the market with identical units; each unit is individually owned/managed, so an exceptional owner can stand out and capture demand.

Overall, the outlook for 2025–2027 is cautiously optimistic. Barring any major economic downturn or catastrophic hurricane, Gold Coast condos should continue to deliver solid returns. ROI is bolstered by the fact that these units generate strong cash flow relative to their price – providing a cushion even if market conditions fluctuate. An investor can reasonably expect mid-to-high single-digit percentage annual returns in cash flow, plus additional appreciation upside and loan pay-down (if financed), summing to a potential total return in the low-to-mid teens percentage-wise. Few investments offer enjoyment alongside financial returns, and that’s part of the allure: even if ROI came in a bit lower one year, you have a beach retreat to enjoy.

In a recent analysis, industry experts noted that while the Myrtle Beach area saw big performance gains through 2019, it was unclear if that trajectory would continue unabated, given normalizing trends. That wisdom holds for 2025–2027: we anticipate a healthy but measured growth. Investors should approach it with realistic expectations, a long-term horizon, and proper risk management. If those boxes are checked, Gold Coast Condos in North Myrtle Beach can be an excellent addition to a real estate portfolio – combining the reliable income of a vacation rental with the potential for equity growth and personal enjoyment for years to come.

Sources: Supporting details and data were drawn from MLS sales records, AirDNA market reports, and local real estate analyses, including references 【10】【20】【25】【34】【39】【46】. Each citation corresponds to the detailed information provided, ensuring that the case study is grounded in current market facts and trends.

Disclaimer: All information given is meant to be educational. I am only passing on historical information shared with me by owners, rental companies, and various publications. I am not guaranteeing these numbers, nor can I guarantee future rentals or appreciation. This information is not intended to replace your own research, or to provide legal, investment, or financial advice. Please consult an attorney for legal advice.

 

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  • Riverbend - Enterprise Landing
  • Riverwalk Townhomes at Arrowhead
  • Royale Palms
  • SAILFISH RESORT
  • SAND DUNES PHII
  • SAND DUNES PIII
  • SAND DUNES VILLAS
  • SANDS BCH I
  • SANDS BCH II
  • SANDS OCEAN
  • SANDWOOD SQ
  • SANDY BEACH
  • SANDY BEACH RESORT, PHASE II
  • SCHOONER AT COMPASS COVE - MB SOUTH
  • SEA MARK TOW
  • SEAWALK VILLAS
  • SHIPWATCH PT I
  • SHIPWATCH PT II
  • SHOREWOOD
  • SOUTH BAY LAKES
  • SOUTHBRIDGE
  • SOUTHWIND
  • ST ANDREWS TOWNHOMES
  • ST CLEMENTS
  • ST JOHN S INN
  • STERLING VLG I
  • STERLING VLG II
  • STERLING VLGIII
  • STUDIO THREE
  • SUMMER FAYRE
  • SUMMERTREE
  • Sandcastle South
  • Sands BCH II
  • Savannah Shores - MB Arcadian
  • Sawgrass East - Carolina Forest
  • Sea Mist Resort
  • SeaWatch 1- MB Arcadian
  • SeaWatch N TWR - MB Arcadian
  • SeaWatch South TWR 2 - MB Arcadian
  • Seagate Village
  • Spring Creek - Socastee
  • St. James Square - Myrtle Beach
  • Sun-N-Sand
  • TRADEWINDS I
  • Tarpon Bay
  • The Diamond
  • The Fairways At River Oaks
  • The Horizon at 77th N.
  • The Market Common
  • The Orchards at The Farm
  • The Pointe - MB
  • The Preserve @ St. James - Socastee
  • The Promenade at Grande Dunes
  • The Sail House
  • The Strand (formerly called Breakers Boutique)
  • The Village at 74th
  • The Village at Queens Harbour
  • The Village at Queens Harbour II
  • Turnberry Park - Carolina Forest Blvd.
  • Turnberry Park at the Legends
  • Tuscany - Carolina Forest Area - 31JJ21
  • VIRIDIAN OAK
  • WAGON WHEEL
  • WATERFRONT @ BRIARCLIFFE COMMONS
  • WATERMARK
  • WATERWAY VILLAG
  • WAVE RIDER RESO
  • WELLINGTON - SOCASTEE
  • WESTWIND
  • WILLOW RUN
  • WINDSOR GARDENS
  • WINDSOR GATE
  • WINDSOR GREEN
  • WINDTREE EST
  • WINDWOOD
  • Waccamaw Trace
  • Wentworth Park - Market Common
  • Winward Palms - MB 76th Ave.
  • World Tour

 

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Brandon Kunasek

Keller Williams Myrtle Beach

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