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Investing in David’s Landing Condos: 2023–2024 Performance and Strategies

Introduction: Myrtle Beach, SC remains a bustling vacation rental market in 2023–2024, with millions of tourists flocking to its shores each year. David’s Landing – a condo complex on South Ocean Boulevard – offers both oceanfront views (direct beach-facing units) and oceanview units (across the street from the beach) at entry-level prices around the $100k range. Investors are eyeing properties like David’s Landing as a way to generate passive income from short-term vacation rentals. This article provides a deep dive into recent rental performance data (occupancy rates, nightly rates, annual returns, and seasonal trends) for Myrtle Beach and David’s Landing specifically. We compare David’s Landing with similar nearby resorts to evaluate its competitiveness, and discuss essential investment topics: using a 1031 exchange to defer capital gains, tapping retirement funds (401k/self-directed IRAs) to purchase a unit, understanding current HOA fees and policies, and maximizing Airbnb/VRBO profitability. Targeted at both first-time and seasoned investors, this guide delivers a balanced, data-driven analysis with actionable takeaways for anyone considering an oceanfront or oceanview condo investment in 2024.

Myrtle Beach Rental Performance (2023–2024)

Myrtle Beach’s short-term rental market showed solid performance through 2023 into 2024. Occupancy rates for vacation rentals averaged around 55–62% over the past year. In raw terms, a typical Myrtle Beach Airbnb/VRBO listing was booked about 226 nights per year (out of 365). This leaves significant seasonal swings – summer months see near sold-out occupancy, while winter months can be extremely slow. In fact, January (the coldest month) has averaged only about 21% occupancy, and December around 29%, making them the slowest periods. Conversely, during the peak summer season (June through August), many oceanfront condos approach 85–90% occupancy on average (essentially full on weekends) as tourists flood the Grand Strand. The shoulder seasons (spring and fall) fall somewhere in between – for example, Horry County vacation rentals were about 44% booked heading into October 2023, reflecting last-minute bookings for fall.

Average Daily Rates (ADR) also fluctuate with the seasons. Across all property sizes in Myrtle Beach, the overall average nightly rate was about $248 in recent data. However, this citywide figure skews high due to large beach houses and multi-bedroom condos. A typical 1-bedroom or efficiency condo sees a more modest ADR – roughly in the $100–$130 range on average, climbing much higher in summer and dropping in winter. For instance, median ADR for Myrtle Beach listings is about $121, but in peak summer a small oceanview unit might command $150+ per night, while in January it might only get $60–$80 (or sit vacant). Rental revenues accordingly span a wide range. AirDNA estimates the annual rental revenue for the average Myrtle Beach short-term rental at about $27,000 (with a RevPAR of ~$137). Similarly, Airbtics data shows a typical host earning roughly $25,000 per year in gross income for a Myrtle Beach rental. This suggests that an efficiency or one-bedroom unit (like those in David’s Landing) can gross on the order of $20–$25K annually under average conditions. High-performing units or those aggressively marketed could exceed this, while under-utilized ones or those with poor reviews could underperform.

Seasonal trends are a critical consideration for cash flow. Myrtle Beach’s tourism is highly seasonal – summer (especially July) is the cash cow, often contributing a disproportionate share of annual revenue. According to market analyses, July is typically the “best month” for rental income, and indeed July 2024 saw some of the highest occupancy and rate levels on record. Conversely, owners should anticipate operating at a loss during winter months unless they can attract monthly snowbird renters at discounted rates. The long peak season here starts around spring break (April) and runs through summer. Thus, prudent investors will budget for the lean winter and not be alarmed by occupancy dipping into the 20–30% range in the off-season. Overall, Myrtle Beach short-term rentals saw a slight softening in early 2024 compared to 2023 (occupancies were down ~7% for rentals, in line with national post-pandemic normalization), but demand remains very strong relative to pre-2020 baselines. For 2024, analysts expect similar or slightly improved occupancy as travel trends stabilize, and average nightly rates holding steady or rising modestly.

From an investment return standpoint, these numbers can translate into solid cap rates if expenses are managed. For example, an investor who buys a condo around $100,000 and grosses ~$25,000 in rents is achieving a 25% gross rental yield. Of course, expenses have to be deducted: HOA fees, property taxes, insurance, utilities, and management. Myrtle Beach condo investors typically aim for a net cap rate above 5% to make the investment worthwhile. Let’s break down a rough scenario for a David’s Landing unit: annual HOA dues and insurance might run ~$4,000 (more on HOA specifics later), property tax perhaps ~$1,000, and rental operating costs (cleanings, supplies, platform fees) maybe another ~$2,000–$3,000. If self-managing via Airbnb/VRBO, the platform commissions are relatively low (~3%), and cleaning fees can be charged to guests. Given this, an efficient owner might net around $15,000 from that $25K gross, equating to a 15% net yield on a $100K purchase (before any financing costs). Even using a full-service rental management company (which might take ~20% of gross), one could net around $10–12K, still roughly a 10% cap rate – notably higher than the ~3% average Airbnb cap rate across the broader Myrtle Beach market (which is skewed by higher-priced properties). In short, well-selected and well-run vacation condos in this price tier can deliver double-digit annual returns, outperforming many traditional long-term rentals or higher-end vacation homes on a percentage basis.

David’s Landing Property Overview

David’s Landing is a boutique condo-hotel located at 2708 S. Ocean Blvd in the south end of Myrtle Beach (near the Airport/Market Common district). It’s a second-row building – meaning it sits across the street from the oceanfront, yet many units still have ocean views from their balconies. The building is a mid-rise (3 floors, built circa 1970) with around 20 units, consisting mostly of studio/efficiency condos (approximately 384 sq ft each). The typical layout features a combined living/bed area (often two queen beds or a bed plus sofa), a small efficiency kitchen, and a balcony that offers a partial view of the Atlantic. An on-site pool and hot tub are available, though amenities are modest compared to large resorts. What David’s Landing lacks in luxury amenities, it makes up for in affordability and flexibility. Units here have recently been listed around $90,000–$110,000, making it one of the most accessible ways to own a piece of Myrtle Beach rental property.

Importantly for investors, short-term rentals are permitted and even encouraged. David’s Landing operates somewhat like a hotel, and there is an on-site rental management program available for owners who wish to use it. However, participation is optional – owners can also self-manage their rentals via Airbnb/VRBO or hire an off-site property manager. The HOA policies are investor-friendly in that daily rentals are allowed, and there are few use restrictions beyond standard house rules. For example, renters must be 25 or older (no spring break party groups), and no pets are allowed for guests per HOA rules. These are typical regulations to maintain the property’s condition and reputation; they shouldn’t impede an investor’s ability to generate income (most Myrtle Beach rentals have similar rules). Another plus: the HOA fee includes all utilities – electricity, water, cable TV, internet, pest control, and trash service are covered by the monthly dues. This is relatively uncommon and simplifies budgeting, as owners of David’s Landing units do not have separate utility bills or insurance for the structure (the HOA’s master policy covers the building). As of 2024, the HOA dues are around $364 per month for these efficiency units, which is “low” by local standards and indeed lower than many oceanfront resorts’ HOAs that can top $500+. In exchange, David’s Landing HOA maintains the common areas, pool, elevator, and building insurance, but note it has limited extras (no gym, no front desk staffing beyond maybe normal business hours). The lean amenities help keep the HOA relatively low.

Location-wise, David’s Landing is in a popular south end corridor. It’s walking distance to the beach (just cross the street), and a short drive to attractions like The Market Common shopping/dining district, Family Kingdom Amusement Park, the Myrtle Beach Boardwalk, and multiple golf courses. Being slightly south of the busiest downtown area gives it a quieter, family-oriented environment, which many guests appreciate. Occupancy for David’s Landing units tends to mirror the overall Myrtle Beach pattern we discussed: high in summer, low in winter. Because it’s not directly oceanfront and has fewer on-site amenities, one might expect slightly lower rates or occupancy compared to a full-service oceanfront resort. However, its affordability can actually drive strong bookings from budget-conscious travelers. Many guests are willing to stay second-row to save money, especially when they still get a balcony with a peek of the ocean and a pool to splash in. In practice, owners report that well-marketed David’s Landing condos can achieve summer occupancy on par with oceanfront units (often booking nearly solid from June through August) and command respectable nightly rates – perhaps 10–20% less than an equivalent oceanfront studio, but still lucrative.

Annual returns for a David’s Landing condo can be impressive given the low acquisition cost. Using the earlier estimate of ~$20–25k gross income, even after that ~$4k HOA and other expenses, investors are often seeing around $10–15k net income per year. On a ~$100k investment, that’s roughly 10–15% cash-on-cash return if bought in cash (or can be leveraged into an even higher return on equity if financed). Of course, individual results vary based on how actively the owner manages bookings, guest reviews, and maintenance. But the key point is that David’s Landing offers a combination of low cost, low overhead (utilities included), and decent rental demand that can yield double-digit percentage returns in a strong year. Now, let’s put David’s Landing’s numbers in context by comparing it to a couple of other nearby condo properties.

Investment Comparison: David’s Landing vs Nearby Properties

To evaluate David’s Landing’s competitiveness, it’s useful to compare it against a similar oceanview property and an oceanfront resort in the Myrtle Beach area. Below is a comparison of key performance metrics and costs between David’s Landing and two nearby complexes that investors might also be considering:

Property Location & Type Typical 1BR/Studio Price HOA Fees (Monthly) Avg. Occupancy (Annual) Avg. Nightly Rate (Annual) Est. Gross Income (Year)
David’s Landing 2nd Row (Oceanview studio) ~$100,000 ~$364 (incl. utilities) ~55–60% (peaks ~90% in summer) ~$120 (ranges ~$70 winter to $150+ summer) ~$20K–$25K
Sandcastle South Oceanfront High-Rise Condo ~$100,000 (efficiency) ~$571 (all utilities, many amenities) ~60–65% (strong off-season snowbird draw) ~$140 (ranges ~$80 winter to $180+ summer) ~$25K–$30K (higher summer rates)
Wave Rider Resort 2nd Row Motel-Condo ~$75,000 (studio) ~$450 (incl. some utilities; older property) * ~50–55% (lower due to older building) ~$100 (lower budget clientele) ~$15K–$20K (more discount rentals)

*HOA fee for Wave Rider is roughly estimated; includes amenities like pool and possibly some utilities, but higher maintenance issues due to the property’s age can lead to special assessments.

Sources: Local MLS listings and HOA disclosures; AirDNA/Airbtics market data for occupancy and rates; myBeach Rental Management insights on oceanfront vs non-oceanfront performance.

Looking at the table, David’s Landing holds its own in terms of returns. Its HOA fee is significantly lower than that of an oceanfront resort like Sandcastle South – roughly $200 less per month – which boosts net cash flow. This is partly because David’s Landing has fewer amenities to maintain. Sandcastle South, by contrast, is a 12-story oceanfront resort loaded with pools, a lazy river, etc., hence the ~$571 monthly HOA fee. That higher overhead eats into profits, although Sandcastle’s ability to charge premium oceanfront rates helps offset it. Indeed, oceanfront rentals can attract more bookings and higher nightly prices – guests will pay a premium for direct beach access and panoramic views. In practice, an oceanfront unit at Sandcastle South might achieve a slightly higher occupancy (a few points above David’s Landing) and maybe ~$20 more per night on average. This could yield a few thousand dollars more gross income per year than David’s Landing. However, when you subtract the ~$2,400 extra in annual HOA dues, the net earnings are very comparable. An investor paying $100k for either property might net around $12k/year after expenses – the oceanfront unit makes more before expenses, but also costs more to carry.

Meanwhile, a property like Wave Rider Resort (another second-row condo-motel a bit further north) shows the importance of property condition and reputation. Wave Rider units are even cheaper to buy (around $75k), but the trade-off is an older building with higher maintenance needs and slightly lower rental appeal (fewer guests seek it out). Occupancy and rates there tend to lag, and the HOA, while including a pool, still runs near $450/month on average (and there have been reports of periodic special assessments for repairs) – meaning the effective returns may be lower. It underlines that not all “bargain” condos perform equally. David’s Landing, despite its age, has a decent reputation as a clean, “no-frills” beach motel-condo with a good location (reflected in positive reviews about its value) – this helps it continue to draw steady vacation renters. In contrast, a poorly maintained property can drive away repeat business and hurt occupancy. Investors should always vet the HOA’s financial health and the property’s upkeep.

In summary, David’s Landing offers competitive investment performance. It strikes a middle ground: low carrying costs like a second-row property, but rental demand closer to that of an oceanfront property (due to its proximity to the beach). An oceanfront resort will usually earn more gross income, but also costs more to own; a very cheap condo elsewhere might save you money upfront, but could struggle to earn rental income. David’s Landing’s niche appears to be high ROI on a modest investment, appealing to those who want to maximize percentage returns and keep absolute expenses low. Next, we’ll discuss how to finance or structure the purchase of such a condo in a tax-advantaged way, and other strategic considerations.

Using a 1031 Exchange to Reinvest Capital Gains

One powerful strategy for investors is leveraging a 1031 exchange when purchasing a David’s Landing condo. A Section 1031 like-kind exchange allows real estate investors to swap one investment property for another while deferring capital gains taxes. In practical terms, if you are selling another rental property (for example, a home or condo elsewhere that has appreciated) and you have a large capital gain, you can reinvest the proceeds into a “like-kind” property of equal or greater value – such as a vacation rental condo in Myrtle Beach – and avoid paying tax on the profit at the time of sale. The tax bill is deferred, essentially rolled into the new property. This is a popular move for investors aiming to “trade up” or consolidate investments without eroding their equity with taxes.

For instance, suppose you sell a small rental house for $200,000 that you originally bought for $120,000. Normally, you’d owe capital gains tax on that $80k gain (plus depreciation recapture). But if within 45 days you identify a David’s Landing condo (or multiple condos) as replacement property and complete the purchase(s) within 180 days, meeting all IRS 1031 requirements, you can plow the entire proceeds into the new investment tax-free (for now). You might buy two David’s Landing units for $100k each, for example, fully deploying the $200k. All your gain is deferred into the bases of the new condos. This lets you leverage pre-tax dollars, increasing your real estate holdings and potential cash flow. There is no limit to how many times you can do 1031 exchanges – you could theoretically keep exchanging into new properties over and over, deferring gains indefinitely. Many investors use this to build a portfolio – e.g., selling one property to buy two, then later selling and exchanging those for four, and so on, compounding their tax deferral.

It’s important to note a few 1031 rules. The exchange must be for investment or business properties only – you cannot 1031-exchange a personal residence or a second home you primarily use for yourself. However, a condo that is used as a vacation rental (even if you do occasionally vacation there within allowed limits) typically qualifies as an investment property. You must use a qualified intermediary to hold the funds between sale and purchase, and adhere strictly to the 45-day identification and 180-day closing windows. If you receive any cash out (for example, if your replacement property is cheaper and you don’t reinvest all proceeds), that portion (“boot”) will be taxable. Also, be aware that if you later sell the David’s Landing condo without doing another 1031, you’ll owe tax on the original deferred gain plus any new gain – but if you hold until death, there is a step-up in basis that can essentially erase the deferred gain for your heirs (a long-term estate planning play often coupled with 1031s).

For a first-time investor, the 1031 exchange might sound complex, but the key takeaway is: if you already have real estate equity, you can roll it into a David’s Landing condo purchase and defer taxes. This could make the difference in affording a property or improving your returns. Many buyers coming from higher-priced markets choose Myrtle Beach condos for exactly this reason – they sell a property elsewhere, exchange into a lower-cost, higher-yield condo here, and enjoy the cash flow without an immediate tax hit. Always consult a tax professional or 1031 exchange facilitator to ensure compliance, but know that this tax strategy is a well-trodden path for savvy real estate investors.

Using Retirement Funds (IRA/401k) to Purchase a Condo

What if most of your savings are tied up in a 401(k) or IRA? Believe it or not, it’s possible to use retirement funds to invest in real estate, including vacation rentals like David’s Landing units. This is done via a self-directed IRA (SDIRA) or a Solo 401(k) that allows real estate holdings. By converting or rolling over your retirement account into a self-directed vehicle, you can purchase an investment property within your IRA/401k, and all rental income and expenses flow through the retirement account. The appeal is that you can diversify your retirement portfolio into real estate and enjoy tax-deferred (or tax-free, if using a Roth self-directed IRA) income and growth.

However, there are strict rules to follow. You (and your immediate family) cannot use the property personally if it’s owned by your IRA. It must purely be an investment. For example, you couldn’t vacation for a weekend in your IRA-owned condo – that would violate self-dealing prohibitions. All expenses for the property have to be paid from the IRA/401k funds, and all rental income goes back into the IRA – you can’t pocket it directly as it’s tax-advantaged income. Practically, this means if your IRA buys the condo, you need sufficient cash in the account to cover not just purchase price but ongoing costs (HOA, taxes, repairs). Financing within an IRA is possible but tricky – it requires a non-recourse loan and can trigger Unrelated Business Income Tax (UBIT) on the leveraged portion of income. Many IRA investors simply pay cash via the IRA to avoid loan complications.

Let’s say you have $150,000 in a rollover IRA from a previous job. You could establish a custodial SDIRA with a company that specializes in alternative investments, then have the IRA purchase the David’s Landing condo outright. Title would be in the name of the IRA (e.g., “ABC Trust Company FBO [Your Name] IRA”). The IRA now owns the property, and you direct the management – for instance, you could still list it on Airbnb and manage bookings, but any rental agreements and deposits technically belong to the IRA. All expenses – HOA dues, repairs, insurance, Airbnb fees – must be paid from the IRA’s cash, so you’d coordinate with the custodian to have bills paid or maintain a checking account for the IRA LLC if you set one up. The rental income accrues tax-deferred inside the IRA. If it’s a Roth IRA, it could even be tax-free income growth! This means you don’t pay income tax each year on the rental profits, unlike a regular taxable investment. Instead, the money could later be withdrawn in retirement (with taxes per usual IRA rules, or none for Roth). Essentially, you’re building retirement wealth via real estate.

A Solo 401(k) (for self-employed individuals) can work similarly and has slightly looser rules on certain things (for example, a Solo 401k can sometimes avoid UBIT on leveraged real estate up to a point). But the overarching restrictions are the same: no personal use, no direct benefit until retirement, and mind the prohibited transactions (you can’t, say, pay yourself to manage it or rent it to a relative).

One major advantage of using retirement funds is the tax-sheltered nature of income. One disadvantage is losing the depreciation tax deduction benefits (inside an IRA, you don’t get to personally use depreciation to offset other income – the income is tax-free/tax-deferred already). Also, the property’s expenses can only be paid with retirement money, so you need a cushion in that account to handle emergencies (you can’t just pay out of pocket easily; any new contribution is limited by annual IRA limits). Furthermore, if you’re younger than 59½, you can’t tap the rental income for personal use without penalty – it has to stay in the account until eligible withdrawal.

Despite the complexities, many investors do use self-directed IRAs or Solo 401ks to buy rental properties. It can be a smart move if you have a lot of retirement savings but not enough liquid cash for a down payment or purchase. By going this route, you effectively let your IRA be the investor. For someone eyeing David’s Landing, the relatively low price point is achievable for an SDIRA. You could, for instance, roll $100k from a 401k into a self-directed IRA and own the condo inside your IRA. Over years, the rental income (and hopefully property appreciation) would grow the account. Just remember, you can’t stay in your own IRA-owned condo for your beach vacation – it must remain a pure investment asset. If your goal, however, is purely income and long-term growth for retirement, this strategy can turn a vacation rental into a retirement nest egg generator.

HOA Fees, Policies, and Their Impact on Cash Flow

Anyone investing in a condo must pay close attention to the Homeowners Association (HOA) fees and regulations, as these can make or break the financial viability of the rental. David’s Landing, as discussed, has an HOA fee of around $364/month, which notably includes utilities like electricity, water, cable, internet, and building insurance. This all-inclusive approach means that as an owner you won’t have surprise utility bills – a big plus when calculating cash flow. Many comparable condos charge extra or have separate utilities; for example, Sandcastle South’s HOA (~$571) also includes utilities and a slew of amenities, whereas some other buildings might have a lower base HOA but expect owners to pay their own electric or insurance. In evaluating HOA impact, consider what you get for the fee. David’s Landing’s fee covers all the basics required to run a short-term rental (your guest’s use of power, water, Wi-Fi, pool, etc.), so aside from maybe interior insurance (contents insurance) and property taxes, your fixed expenses are largely wrapped into that monthly dues payment.

HOA policies are equally important. David’s Landing’s HOA is relatively lenient with short-term rentals – it explicitly allows daily/weekly rentals and even operates an on-site rental desk for convenience. This is not the case everywhere; some condo HOAs impose minimum rental periods (e.g., one week or one month minimums) or restrict frequency, which would severely limit Airbnb-style operations. Always verify the HOA’s official covenants and rental policy. In this case, David’s Landing permits Airbnb/VRBO rentals freely, which is a green light for maximizing income. The only restrictions, as noted, are standard hospitality rules: no rentals to under-25 age groups, no pets for renters, and no house parties (to maintain peace and property condition). These rules, while they might trim a tiny subset of potential renters, generally protect the property’s desirability. The “must be 25 to rent” rule is common in Myrtle Beach and weeds out high-risk renters; most family vacationers or groups of friends are led by someone over 25 anyway. No pet rules might turn away a few guests, but pet-friendly rentals also come with higher damage/cleaning risks – as an investor you might prefer that the HOA disallows pets (less wear-and-tear). If an investor specifically wants to target pet owners, they’d need a different building that allows it, but then expect extra cleaning fees and maybe more insurance needed.

One potential HOA-related factor is special assessments. Older buildings (like one built in 1970) will eventually need capital improvements (roof, balconies, etc.). While we don’t have specific info, it’s wise to ask the HOA about any upcoming major projects. David’s Landing’s relatively low HOA fee suggests no large reserve funding for big renovations is built-in, so owners should keep an eye on the HOA meeting notes for talk of assessments. A surprise $5,000 assessment every decade or so for a new roof, divided among owners, isn’t unusual on older condo-tels. Building that possibility into your financial plan (setting aside some rental income for future capital expenses) is prudent.

HOA regulations also cover things like noise, parking, and usage of common areas – investors should ensure their guests know and follow these rules to avoid fines. For example, if the HOA requires parking passes or limits one car per unit, that must be communicated to guests. Some HOAs require owners (or their managers) to register guests with the front office – an easy step if using the on-site program, but if self-managing, you’ll want to coordinate how guests get keys or access codes and parking permits. Fortunately, David’s Landing being a small property makes this straightforward (likely a lockbox or front desk arrangement can be made).

In terms of cash flow, the HOA fee is the single largest expense item aside from any mortgage. So, the fact that David’s Landing’s HOA covers utilities actually stabilizes your expenses – you won’t get a $300 power bill after a guest cranks the A/C, since the HOA absorbed that cost at a predictable rate. This helps in forecasting profit. The relatively low HOA also means higher margin on each rental dollar. To illustrate: if two condos both gross $20k/year, but one has $4k annual HOA (David’s Landing) and the other $7k annual HOA (a fancier resort), the net after HOA is $16k vs $13k – a 23% difference in net income, which translates to a much higher return on the former. This is why savvy investors often favor simpler properties with reasonable HOAs, as long as the rental demand is there. David’s Landing seems to hit that sweet spot: basic amenities keep HOA low, but not so bare-bones that renters are scared off (it still has a pool, elevator, and is steps from the beach).

One more HOA consideration is insurance: David’s Landing’s HOA includes the master building insurance, so owners just need contents and liability coverage for their unit (which is inexpensive). Some condos require owners to also carry interior insurance that covers from walls-in, but here it sounds like most is included. Always double-check what the HOA fee includes – in this case, it lists items like cable, internet, electricity, water, pest control, common area maintenance, etc.. This comprehensive inclusion is a benefit to cash flow predictability.

In conclusion, David’s Landing’s HOA policies and fees are generally favorable for rental investors. Low fees bolster profitability, and permissive rental rules enable you to use platforms like Airbnb freely. An investor should still stay engaged with the HOA (attend meetings if possible or have a local contact) to keep abreast of any rule changes or upcoming expenses, but as of 2024 the setup at David’s Landing is a solid one for short-term rental income generation.

Airbnb and VRBO Profitability Potential

Marketing your David’s Landing unit on Airbnb, VRBO, or other short-term rental platforms will likely be the core of your rental strategy. Understanding the profitability drivers on these platforms – nightly rates, fees, vacancy, and reviews – is key to maximizing returns. Let’s break down the potential and considerations when using Airbnb/VRBO for a Myrtle Beach oceanview condo:

1. Rental Rates and Revenue: As covered earlier, a well-run efficiency in Myrtle Beach can gross on the order of $20k+ per year. Airbnb and VRBO open your unit to a global audience of travelers. Myrtle Beach is consistently a top vacation destination (ranked #2 most popular U.S. summer destination by TripAdvisor in 2023), so demand via these platforms is robust. According to AirDNA, Myrtle Beach short-term rentals average $248 per night and ~$27k annual revenue (across all property sizes). One-bedroom and studio units will average lower nightly rates, but can still earn a sizable income through high occupancy. Your strategy should include dynamic pricing – charging premium rates in June–August and lower rates in the winter to capture what demand exists. For example, some owners set summer weeks at $150–$180/night and winter as low as $50/night or monthly snowbird rates, with spring and fall in between. Despite the lower winter rates, offering competitive off-season prices can net you long-term winter stays (some retirees might book 1-2 months in an oceanview condo for, say, $900/month plus fees, which beats being empty). The key is to optimize occupancy and ADR together for strong RevPAR.

2. Platform Fees and Costs: Both Airbnb and VRBO charge service fees, but they are generally charged to guests. Airbnb typically charges hosts around 3% per booking and charges guests a ~14% service fee on top of your rate. VRBO’s fee structure varies (hosts either pay ~8% commission or an annual subscription plus small processing fee, and guests also pay a service fee). These platform fees are relatively small compared to your revenue – e.g., 3% of $25,000 is $750 – but should be factored in. Additionally, credit card processing or payout fees are embedded in those. Importantly, cleaning fees are a special consideration: on Airbnb/VRBO, you can charge a cleaning fee to guests to cover the turnover cost. In Myrtle Beach, cleaning fees for a studio/1BR typically run around $75–$125 per stay, depending on if linens are provided. Many owners pass this entire cost to guests as a separate fee (so the guest pays, say, $100 for cleaning on top of rent and tax), which means it doesn’t eat into your rental rate. However, you must manage it carefully – a high cleaning fee can deter short stays, while a low fee could cut into your profits if you subsidize it. For a condo that sleeps 4, a $100 cleaning fee is common and usually accepted by guests (they’d pay much more in a hotel). Make sure to hire reliable cleaners who do good work; cleanliness ratings on Airbnb heavily influence reviews. Many hosts build relationships with local cleaning services that handle back-to-back turnovers, linen laundering, etc. This fee essentially makes the cleaning cost a pass-through expense in the business model.

3. Local Regulations and Platform Policies: The good news is that Myrtle Beach’s local government has lenient regulation on short-term rentals – enforcement is not very strict, and many listings don’t even display a business license number. That said, you are required to have a city business license for short-term renting and must remit accommodations taxes (state 5%, county 2.5%, city ~1%, plus state sales tax 6% – typically around 13% total tax on rentals which Airbnb/VRBO can collect and remit for you). Platform-wise, Airbnb and VRBO have their own rules (cancellation policies, guest refund terms, etc.) that you should become familiar with. It’s wise to stick to a moderate or firm cancellation policy to protect your revenue – for instance, no refunds within 14 days of arrival, except under extenuating circumstances. Both platforms also offer host protection insurance, but you’ll still want your own liability coverage. Airbnb’s review system means you must keep guests happy to maintain high ratings and visibility. Quick communication, accurate listing descriptions, and little touches (like providing beach chairs or a starter supply of toiletries) can lead to 5-star reviews, which in turn attract more bookings.

4. Profitability Tips: To maximize profit, treat your rental like a hospitality business. Use attractive photos and an informative listing to showcase the unit (highlight the ocean view from the balcony, proximity to attractions, free parking, pool access, etc.). Consider using pricing tools (Airbnb’s Smart Pricing or third-party dynamic pricing software) to adjust rates to demand – raising rates on high-demand weekends (Bike Week, 4th of July) and lowering during lulls. Monitor your competition: see what similar studios are charging and their occupancy – this can guide your pricing. Another avenue is multi-channel marketing: list on both Airbnb and VRBO (a channel manager tool can sync your calendars to avoid double-booking). Some owners also create their own direct booking website or Facebook page once they establish a reputation, to save on fees, but that requires more effort in marketing and payment handling. Initially, Airbnb/VRBO will likely generate all your bookings with minimal advertising cost, which is hugely advantageous.

5. Costs to account for: While Airbnb can be very profitable, remember to budget for things like maintenance and wear. Vacation rentals see heavier use than owner-occupied homes – expect to replace towels, linens frequently, touch up paint, service the A/C annually, etc. Keep an inventory of items and have a plan for replenishment (many owners use a locked owner’s closet to store spare supplies). The revenue potential is high – for example, an Airbnb data set showed Myrtle Beach hosts earning around $2,444 per month on average (about $30k/year) at a 54% occupancy and $143 ADR – but reaching or exceeding that requires maintaining a quality guest experience. Cleaning and turnovers are the main ongoing expense aside from HOA: even though guests pay a fee, that money ultimately goes to your cleaner, so it’s not profit but it enables the next guest’s stay. Factor in also the occasional deep clean or appliance replacement. Fortunately, David’s Landing units are small, so costs (e.g., to replace the HVAC or fridge) are on the lower end compared to larger condos.

On platforms like Airbnb and VRBO, David’s Landing units can be very profitable due to their combination of location and cost structure. They appeal to a segment of travelers seeking value – cheaper than the high-rise resorts but still close to the beach. As an investor, capturing this segment with a great listing can lead to back-to-back bookings in peak times. Just ensure you’re compliant with any platform requirements and that you coordinate with the HOA (some HOAs ask for notification of guest names for security; check if David’s Landing requires that – the on-site rental office might handle it if you opt in). The bottom line is, using Airbnb/VRBO opens the door to consistent rental income – Myrtle Beach has a high volume of searches and bookings on these sites, and even with normal vacancy and seasonality, a well-run listing should generate strong cash flows. Many investors boast cash-on-cash returns in the 15%+ range when self-managing a Myrtle Beach Airbnb, which aligns with what we’ve calculated for David’s Landing. By leveraging these platforms and following best practices, you can turn a humble oceanview condo into a serious income-producing asset.

Myrtle Beach’s wide sandy beaches are the main draw for vacationers. Properties with direct ocean frontage often achieve higher occupancy and rates due to the appeal of immediate beach access. Even second-row units benefit from the strong overall demand for coastal getaways.

Actionable Takeaways for 2024 Investors

To wrap up, here are some key takeaways and action steps for investors considering a David’s Landing condo (or similar Myrtle Beach oceanfront/oceanview rentals) in 2024:

  • Do Your Market Homework: Review current occupancy and rate data for Myrtle Beach to set realistic expectations. As of 2024, expect ~55–60% annual occupancy and around $120/night average for a 1BR unit – use these as baselines for your pro forma. Plan for extreme seasonality (booming summers, slow winters) when projecting cash flow.

  • Compare Properties and HOAs: Before you buy, compare the HOA fees and rules of David’s Landing with other options. A low HOA that includes utilities (like ~$364 at David’s) can significantly boost your net returns. Ensure the HOA allows short-term rentals with no onerous restrictions. Sometimes a slightly higher purchase price for a unit with a better HOA setup is worth it in the long run.

  • Leverage Tax Strategies: If you’re selling another property, consider using a 1031 exchange to roll the proceeds into your Myrtle Beach purchase and defer capital gains. This can preserve more capital for investment. Likewise, if much of your capital is in retirement accounts, explore a self-directed IRA/401k purchase – just remember the strict rules (no personal use, etc.).

  • Budget for All Costs: In your ROI calculations, include HOA dues, taxes, insurance, management or platform fees, and maintenance. Don’t forget to account for the occasional big expenses (appliance replacement, HOA special assessment). A cushion in your budget or reserves will protect your investment’s health.

  • Maximize Airbnb/VRBO Income: Treat your condo like a small business. Create an attractive listing with professional photos and positive guest reviews. Price dynamically with the seasons and local events. Charge a fair cleaning fee (e.g. ~$100) that covers turnover costs. Promptly pay your hospitality taxes (which Airbnb can automate). The goal is to boost your occupancy and nightly rate to outperform the averages – even a 5-point higher occupancy or $10 higher ADR can add a few thousand dollars to your bottom line annually.

  • Monitor and Adapt: Keep an eye on tourism trends (e.g., if new attractions or airlines bringing in more visitors) and adjust your strategy. Likewise, watch for any changes in local laws or HOA rules regarding rentals. Myrtle Beach’s environment is very investor-friendly now, but staying informed is wise. Engage with local owner forums or networks (even the HOA board) to stay current.

  • Think Long Term: While the immediate cash flow is attractive, also consider the appreciation potential and exit strategy. Myrtle Beach condos don’t appreciate as fast as some residential real estate, especially oceanfront which can have high inventory. Your profit will mainly come from rental income, not a quick flip gain. Plan to hold for several years to fully capitalize on the income and possibly 1031 exchange into a larger property in the future. Also, keep the unit in good condition – reinvest some income into updates (fresh décor, new AC, etc.) to keep it competitive and maintain its value.

By following these steps and insights, investors can confidently navigate the Myrtle Beach vacation rental market. David’s Landing, with its combination of low entry price, manageable HOA, and solid rental performance, can be an excellent addition to an investment portfolio – providing both enjoyable usage (if one chooses, carefully, to also enjoy the beach a bit themselves) and robust financial returns. With due diligence and active management, your oceanview condo can deliver steady passive income and set you on a path to further real estate investment success in 2024 and beyond.

Sources: Recent Myrtle Beach rental market data, HOA documents, tax code references, and vacation rental industry insights have been used in compiling this analysis to ensure accuracy and relevancy. All investors should conduct their own due diligence and consult professionals (real estate agents, attorneys, tax advisors) when executing these strategies. Enjoy the journey – and the surf and sand while you’re at it!

Disclaimer: All information given is meant to be educational. I am only passing on historical information shared with me by owners, rental companies, and various publications. I am not guaranteeing these numbers, nor can I guarantee future rentals or appreciation. This information is not intended to replace your own research, or to provide legal, investment, or financial advice. Please consult an attorney for legal advice.

 

Search David's Landing Condos For Sale

2708 Ocean Blvd. S Unit 303, Myrtle Beach image
2708 Ocean Blvd. S Unit 303, Myrtle Beach — Davids Landing $110,000

Prime Myrtle Beach Location! This beautifully renovated one bedroom studio condo at David’s Landing sits directly across from the beach on South Ocean Boulevard. Enjoy pa...

  • 1 Beds
  • 1 Baths
  • 2618716 MLS
  • Davids Landing Bldg.
Courtesy of Weichert Realtors Southern Coast

Listing courtesy of Listing Agent: Charles ''Charlie'' Baumann (Cell: 860-402-3200) from Listing Office: Weichert Realtors Southern Coast.

2708 S South Ocean Blvd. Unit 102, Myrtle Beach image
2708 S South Ocean Blvd. Unit 102, Myrtle Beach — Davids Landing $99,000 ▼

Great Location! Great getaway condo located conveniently on South Ocean Blvd across from the beach. 1 bedroom unit (suit style/walkthrough bedroom). Low HOA dues include...

  • 1 Beds
  • 1 Baths
  • 2505076 MLS
  • Davids Landing Bldg.
Courtesy of Realty ONE Group Dockside

Listing courtesy of Listing Agent: Sterling Lawrence () from Listing Office: Realty ONE Group Dockside.

Provided courtesy of The Coastal Carolinas Association of REALTORS®. Information Deemed Reliable but Not Guaranteed. Copyright 2026 of the Coastal Carolinas Association of REALTORS® MLS. All rights reserved. Information is provided exclusively for consumers’ personal, non-commercial use, that it may not be used for any purpose other than to identify prospective properties consumers may be interested in purchasing.

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  • Sandcastle South
  • Sands BCH II
  • Savannah Shores - MB Arcadian
  • Sawgrass East - Carolina Forest
  • Sea Mist Resort
  • SeaWatch 1- MB Arcadian
  • SeaWatch N TWR - MB Arcadian
  • SeaWatch South TWR 2 - MB Arcadian
  • Seagate Village
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  • St. James Square - Myrtle Beach
  • Sun-N-Sand
  • TRADEWINDS I
  • Tarpon Bay
  • The Diamond
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  • The Horizon at 77th N.
  • The Market Common
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  • The Pointe - MB
  • The Preserve @ St. James - Socastee
  • The Promenade at Grande Dunes
  • The Sail House
  • The Strand (formerly called Breakers Boutique)
  • The Village at 74th
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  • Turnberry Park - Carolina Forest Blvd.
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  • Waccamaw Trace
  • Wentworth Park - Market Common
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  • World Tour

 

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Brandon Kunasek

Keller Williams Myrtle Beach

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