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Crescent Beach Villas, North Myrtle Beach – Investor Analysis

Property Overview

Crescent Beach Villas is an oceanfront condominium complex in the Crescent Beach section of North Myrtle Beach, SC. It is a low-rise, three-story building (around two dozen units in total) that offers one- and two-bedroom condos with direct beach access. Each unit features a private screened balcony, full kitchen, and in-unit washer/dryer – amenities that set it apart from many hotel-style condos. The complex was built in the early 1980s (circa 1982) and exudes a more “beach cottage” atmosphere compared to high-rise resorts. On-site amenities at Crescent Beach Villas are modest but appealing: a large outdoor oceanfront pool, a sun deck with outdoor showers, and picnic/grill areas for guests. There is no elevator on the premises (stairs access only), which is important to note for accessibility. Each condo is allotted two parking passes for the private lot. The HOA fee is approximately $450–$475 per month, and this covers building insurance, cable TV, internet, water/sewer, trash, pest control, and upkeep of common areas and the pool. Overall, Crescent Beach Villas offers a quiet, family-friendly beach experience with fewer crowds – something many guests appreciate – albeit with fewer on-site luxuries than the mega-resorts.

Unit Types and Short-Term Rental Performance (2023–2024)

Crescent Beach Villas Unit Mix: The complex contains primarily one-bedroom and two-bedroom units (there are no true studio units in this development). One-bedroom condos (~476 sq ft) typically sleep up to 4 guests with a sleeper sofa, while two-bedroom condos (around 800–1000 sq ft, including end-units) accommodate up to 6 guests. Both layouts are popular for vacation rentals, serving couples and small families. Below we examine 2023–2024 rental performance metrics by unit type, based on available market data:

  • Occupancy Rates: North Myrtle Beach’s short-term rentals averaged about 57–60% occupancy over the past year. Crescent Beach Villas units generally mirror this trend. One-bedroom units may see slightly higher occupancy (e.g. heading toward mid-60% in peak summer) since their lower pricing attracts couples for quick getaways. Two-bedrooms often host week-long family trips in summer but might see more vacancy in shoulder seasons. Overall, expect annual occupancy in the 55–65% range for both 1BR and 2BR units, with peak season (June–August) near full capacity and off-season much lower. Seasonality is pronounced – for example, August is typically the peak month for visitors in North Myrtle Beach, whereas winters are quiet.

  • Average Nightly Rates (ADR): In 2023–24 the typical short-term rental in North Myrtle Beach earned an average nightly rate around $230–$240. At Crescent Beach Villas, one-bedroom condos generally command nightly rates from roughly $125–$200 in the off-season up to $250–$300 in July (depending on updates and oceanfront view quality). Two-bedroom units can fetch higher rates, ranging around $150–$250 off-peak and $300–$400 in peak summer weeks. For example, an updated 2BR at Crescent Beach Villas was advertised with nightly rates “from $202” in shoulder season. Overall ADRs for the year average about $180–$220 for a 1BR and $250–$300 for a 2BR, given the strong summer pricing. Premiums for oceanfront view and renovated interiors are reflected in higher ADR. It’s worth noting that luxury multi-bedroom beach houses in the area skew the overall average daily rate much higher (North Myrtle Beach’s average ADR across all properties is reported around $340), but typical condo units like these rent closer to the low-$200s per night on average.

  • Gross Rental Income: Gross income naturally varies with usage and management, but recent data and owner reports indicate solid revenue potential. Based on the occupancy and ADR figures above, a one-bedroom unit at Crescent Beach Villas can gross on the order of $25,000–$35,000 per year in rental revenue under average market conditions. Two-bedroom units have higher earning power, often in the $35,000–$45,000+ per year range gross. For instance, similar 2BR oceanfront low-rise condos in the Crescent Beach area gross around $33–$40K annually in recent years under active rental management (one 2BR unit nearby generated about $33,489 in a year). Well-marketed Crescent Beach Villas condos that are updated and available year-round can approach the upper end of these ranges. Keep in mind these figures exclude taxes/fees paid by guests (e.g. cleaning fee, lodging tax). Overall, the gross rental yield (gross income divided by purchase price) is quite attractive – often around 14–18% for a 1BR (e.g. $30K on a $180K unit) or about 10–13% for a 2BR (e.g. $40K on a $350K unit), before expenses.

  • Occupancy & Rate Trends: The vacation rental market in 2023 experienced some normalization after the 2021–2022 travel boom. In South Carolina overall, occupancy was down about 13% in early 2023 vs. 2022 while supply of rentals grew ~5%. Specifically in the North Myrtle Beach area, one report noted occupancy declined ~26% in 2023 compared to the prior year (likely due to a surge in new listings) even as average rates increased ~7%. However, by late 2023 and into 2024 the trend has improved: AirDNA data show North Myrtle Beach’s occupancy rate up ~4% year-over-year and annual rental revenue up ~3%. In short, demand remains strong (the Grand Strand sees ~19 million visitors annually) but investors should expect normal seasonal swings and slightly softer shoulder-season bookings than the banner year of 2022. Prudent pricing and attractive unit updates are key to maintaining high occupancy as new competitors enter the rental pool.

Income, Cap Rate and ROI Analysis

From an investor’s perspective, Crescent Beach Villas can provide robust income relative to its property values. Below we break down net operating income, cap rates, and return on investment (ROI) for these condos, under both cash purchase and financed scenarios:

  • Projected Annual Income & Expenses: To estimate net income, we start with the gross rental figures above and subtract typical expenses (details in the next section). For example, a 1BR unit grossing ~$30,000 might incur about $10,000 in annual operating expenses (HOA, taxes, insurance, utilities, maintenance) if self-managed. That leaves an NOI (Net Operating Income) around $20,000. A 2BR grossing ~$40,000 may have ~$12,000 in expenses, yielding NOI roughly $28,000. These estimates assume the owner manages rentals themselves (or with minimal fees). If a full-service property manager is used (commonly charging around 25% of gross revenue), the net income drops accordingly. For instance, 25% of $40K is $10K – bringing that 2BR’s NOI down to ~$18,000 after all costs when using a management company.

  • Cap Rate (No Financing): Cap rate is calculated as NOI divided by purchase price. Based on recent sales, one-bedroom units cost roughly $170K–$200K, and two-bedrooms around $300K–$380K (depending on unit size, view, and updates). Using the above NOI figures, a 1BR condo might show a cap rate on the order of 10–12% (e.g. $20K NOI on a $180K investment = 11.1%). Two-bedroom units, with higher price points, might yield cap rates around 8–9% (e.g. $28K on $350K = 8.0%). These are healthy cap rates, especially compared to many other coastal markets, reflecting the relatively low purchase price for older beach condos in Myrtle Beach. Even with professional management taking a cut, cap rates can remain in the mid to high single digits. For example, with full-service management, that same 2BR might net ~$18K on a $350K value, a cap rate of ~5–6%. Investors should always perform their own pro forma, but Crescent Beach Villas generally offer above-average cap rates for oceanfront property.

  • Cash-on-Cash ROI (With Financing): Many investors will finance a portion of the purchase. Assuming a typical 25% down payment and current interest rates ~7% for investment condos, we can gauge the cash-on-cash return. Let’s say our 2BR example is purchased for $350,000 with $87,500 down. The loan would be ~$262,500; estimated debt service (30-year amortization at 7%) is about $1,750/month (≈$21,000/year). If self-managing, the ~$28,000 NOI minus $21,000 mortgage payments yields ~$7,000 annual cash flow. On the $87.5K cash invested, that’s about an 8% cash-on-cash ROI in the first year. If using a manager (net NOI ~$18K), the annual cash flow might be close to zero or slightly negative after paying the mortgage, implying a ~0–2% cash-on-cash return initially – essentially breaking even before considering principal pay-down and appreciation. For a 1BR scenario: price $180K, down $45K, loan ~$135K ($900/mo P&I). With ~$20K NOI self-managed, and $10.8K debt service, the annual cash flow is around $9K – a very strong 20% cash-on-cash return on $45K down. With full management (perhaps ~$12K net after all costs), the cash flow would be about $1,200/year after mortgage, roughly 2–3% cash-on-cash. Bottom line: financing can significantly boost your leveraged ROI if you self-manage and maintain high occupancy, but if you rely on expensive management services, the debt payments may eat most of the profit. Many investors still proceed with financing to take advantage of building equity (principal reduction) and potential appreciation, even if year-one cash flow is minimal.

To summarize the above in a simplified model, the table below outlines an example pro-forma for a 1BR vs 2BR unit at Crescent Beach Villas:

Estimate (Annual) 1-BR Condo (476 sq ft) 2-BR Condo (800+ sq ft)
Purchase Price (2024) ~$180,000 ~$350,000
Gross Rental Income ~$30,000 (at 60% occ.) ~$40,000 (at 60% occ.)
HOA Dues ~$5,700 ~$5,700
Property Taxes ~$1,100 (6% non-owner) ~$2,000 – $2,200 (6% non-owner)
Insurance (HO-6) + Utilities ~$1,000 – $1,200 ~$1,300 – $1,500
Management Fee (if 25%) ~$7,500 (optional) ~$10,000 (optional)
Maintenance Reserve ~$1,500 ~$2,000
Estimated Net Income (Self-Mgmt) ~$20,000 ~$28,000
Estimated Net (With Mgmt) ~$12,500 ~$18,000
Cap Rate (Self-Managed) ~11% ~8%
Cap Rate (With Mgmt) ~7% ~5%
Cash-on-Cash (25% down, self-mgmt) ~20% ~8–10%
Cash-on-Cash (25% down, with mgmt) ~5% ~1–3%

Note: The above table uses approximate figures for illustrative purposes. Actual results will depend on individual unit performance, interest rates, and management efficiency. However, it highlights that self-management can significantly improve returns (by saving ~20–30% in fees), and that one-bedroom units, due to their lower price point, can yield higher percentage returns despite lower gross income.

Expense Breakdown for Owners

Any prospective investor should budget for a range of operating expenses beyond the mortgage. Here is a breakdown of typical expenses for Crescent Beach Villas units (based on 2023–2024 data):

  • HOA Fees: $474 per month (approximately $5,688 per year) for all units. The HOA fee is relatively modest for an oceanfront property and includes most utilities and services: building hazard and flood insurance (exterior), water/sewer, trash pickup, basic cable TV, Wi-Fi internet, pest control, common area maintenance, and pool upkeep. This means owners do not pay separate bills for those items. The HOA is also responsible for exterior building repairs (e.g. the balcony renovations occurring 2024–2025, which are managed through HOA reserves or special assessments as needed).

  • Property Taxes: Property tax in Horry County for non-owner-occupied beach condos is assessed at a 6% rate of the appraised value, with millage rates that result in a tax bill of roughly 0.5–0.7% of market value annually. For example, a 1BR unit valued around $180K had an annual tax of $1,101 in 2023. A larger 2BR unit in the $350K range might incur around $2,000–$2,200 per year in property taxes. Taxes can be lower if you qualify for primary residence (4% rate) – but note that to use the condo as a short-term rental, you’ll almost always be paying the higher non-primary rate.

  • Insurance: The HOA’s master policy covers the structure and exterior, but owners need an HO-6 condo insurance policy for the interior (walls-in coverage), contents, and liability. For a rental condo on the coast, an HO-6 with liability and contents coverage typically costs on the order of $500–$800 per year. Actual premiums vary based on coverage limits and whether you add riders for things like loss of rental income or umbrella liability. (Flood insurance for the building is covered by HOA; the interior policy might include some flood contents coverage optionally.)

  • Utilities: Because the HOA covers cable TV, internet, water/sewer, and trash, the only utility owners usually pay out-of-pocket is electricity for their unit. Electric bills will depend on usage – running air conditioning in summer, etc. – but for a small condo expect perhaps $50–$100 per month on average, or $600–$1,000/year. If an owner provides landline phone service (increasingly rare), that would be extra. Many owners also supply their condo with linens, kitchenware, and periodic replacements of small appliances – not monthly “utilities,” but necessary operating supplies to budget for.

  • Rental Management Costs: This is often the largest expense for those not self-managing. Traditional vacation rental management firms in Myrtle Beach commonly charge 20%–40% of gross rent as a commission. On-site resort management (if it existed here) can be even higher (~40–50%), but Crescent Beach Villas does not have on-site rental desks – owners either self-manage or hire an off-site agency. There are also hybrid options: for example, some companies offer à la carte services or lower fees (~10%–15%) for handling bookings if you handle guest contact and cleaning separately. Another cost to factor is the online platform fees – if you list on VRBO or Airbnb, you’ll pay around 3% (Airbnb) to 8% (VRBO) of gross in host service fees. These platform fees are smaller than full management commissions, but they do cut into the rental income. Finally, cleaning fees: typically the guest pays a separate cleaning fee that covers the cleaner’s cost, so as an owner you pass this cost through. However, if you offer any free cleans or mid-stay cleaning, that would be an owner expense. Also, having a quality cleaning crew and occasional deep cleans is vital for good reviews – some owners will pay for an extra deep clean or carpet cleaning out of pocket each year.

  • Maintenance and Miscellaneous: Owners should set aside a reserve for maintenance, repairs, and replacements. These condos are over 40 years old, so things like HVAC units, appliances, and plumbing fixtures will require upkeep or upgrades. Minor maintenance (a faucet leak, an AC service call, etc.) is to be expected every so often. Budget at least a few percent of gross revenue for maintenance – e.g. $1,000+ per year – more if your unit is older or not recently renovated. Upgrading furnishings periodically is also important for keeping the condo competitive in the rental market (and able to earn top dollar). The good news is that the HOA takes care of exterior capital improvements, but owners may occasionally face special assessments if major work exceeds reserves. Checking the HOA’s financial health and recent projects (e.g. the balcony repair project in 2024 mentioned to guests) is part of due diligence.

In summary, the fixed annual expenses for Crescent Beach Villas (HOA, taxes, insurance, basic utilities) might total roughly $8K–$9K for a 1BR and $9K–$11K for a 2BR. Management fees and maintenance will be on top of that, but those scale with rental activity. This expense profile is relatively favorable given the HOA covers so many line items (for comparison, a high-rise condo with multiple pools and amenities might have double the HOA fee, and separate condo-hotel fees, etc.). Investors should still conservatively estimate expenses at ~25–35% of gross income if self-managing, or ~50% if using full-service management (since management commission itself can be ~25–30%, plus other costs).

Guest Satisfaction and Reviews

To gauge the rental appeal, we looked at guest reviews of Crescent Beach Villas across platforms like Airbnb, VRBO, and Yelp. Overall, renter feedback is positive with some caveats. Many guests love the location and value, while a few note the age of the property:

  • Location & Beach Experience: Nearly all reviews highlight the excellent location right on the beach and the quieter atmosphere of a smaller complex. Guests often mention that the beach in front of Crescent Beach Villas is less crowded than at the large resorts, even in summer. The convenience of being steps from the sand and having a ground-level pool and shower to rinse off is a big plus. As one guest put it, “the best thing is this condo tower is pretty close to [the] beach so the walk from [room to sand] is minimal”. Families and couples seeking a relaxing, low-key vacation have given Crescent Beach Villas high marks for this reason.

  • Unit Quality & Cleanliness: Since individual units are independently owned, the decor and upgrades vary. Many reviewers were satisfied with their condo’s cleanliness and comfort, stating units were “as shown in pictures” and “clean and livable”. One Yelp review noted “very high quality villa for the price” for a 2BR unit (Unit 201) and said it comfortably accommodated a family of 6. However, some units do show their age: a few guests commented that the furnishings and carpet were dated or “needed to be updated”. Minor issues like older showers or cable wires were also reported in isolated cases. It seems the recently renovated units (with “coastal chic” updates, new sliding doors, etc.) tend to get glowing reviews and repeat renters, whereas units that haven’t seen updates in a while might receive more average ratings (along the lines of “nothing too great, nothing too bad” for the interior). Overall, guest ratings for Crescent Beach Villas units typically fall in the 8.5–9.5/10 range on rental sites. For example, one 2BR unit is rated 9.4/10 after 19 guest reviews. The consensus is that these condos are a good value – not ultra-luxury, but clean, comfortable, and perfectly located for a beach vacation.

  • Amenities & Experience: Guests appreciate the free Wi-Fi, in-unit laundry, and full kitchen which make longer stays convenient. Many love the screened balcony where you can enjoy ocean views without bugs – one review mentioned enjoying meals on the balcony with the “soothing sound of the waves” and panoramic Strand views. The swimming pool, while not huge, is a nice amenity and often not crowded. Some reviews on Booking/Yelp mentioned that the property is quiet at night (no rowdy parties, etc.), which aligns with the family-friendly policy. On the flip side, a couple of guests noted that because it’s a small, older complex, you won’t have things like a gym, lazy river, or tiki bar on-site – so those wanting a full resort experience gave feedback that this property is more “basic.” For most, this isn’t an issue, as plenty of restaurants, bars, and attractions are a short drive away. In fact, several reviewers said they “loved” the Crescent Beach area because it’s close to everything (Main Street, Barefoot Landing, etc.) but still quiet and residential in feel.

In summary, guest satisfaction is high for Crescent Beach Villas when expectations are aligned with the property’s character. The strong points are location, beach access, and unit amenities (full condos at a good price), whereas the weak points are just the inevitable quirks of an older building without luxury extras. The takeaway for investors: units that are kept updated and well-furnished will garner better reviews and more bookings. The few less positive comments largely vanish once an owner fixes small maintenance issues or refreshes the décor. Keeping that 5-star review level is achievable here and is key to maximizing rental demand (and thus income).

HOA Rules and Restrictions

Before investing, it’s crucial to understand the Homeowners Association (HOA) rules at Crescent Beach Villas, as they affect rental operations and ownership use. Fortunately, this complex is friendly to short-term rentals, with a few standard restrictions:

  • Short-Term Rentals Allowed: The HOA permits short-term vacation rentals (nightly/weekly rentals are allowed with no minimum stay required by the HOA). This is evident as many units are actively rented on Airbnb/VRBO and the community is marketed as a vacation condo property. There are no HOA-imposed blackout periods or leasing caps. Owners are free to rent their unit year-round or seasonally. (Individual rental agencies or platforms may impose their own minimum night stay – e.g. many owners choose a 3-night minimum – but the HOA doesn’t mandate it.)

  • Guest Age and Conduct: While the HOA bylaws themselves are not public here, rental managers note that house parties are not permitted and renters must be families or responsible adults (typically age 25+). For example, the local management company Elliott Realty states “We rent to families and responsible adults only. No house parties” for units in this building. This is a common rule in Myrtle Beach area condos to maintain a family-oriented environment. As an owner, if you self-manage, you should include similar language in your rental agreement, as the HOA can evict disorderly guests.

  • Pet Policy: No pets are allowed for renters. The HOA has a strict no-pet rule for guests – one rental listing warns that any evidence of a pet will result in eviction and a $500 cleaning fee. Owners, however, often are exempt from this rule; many resort HOAs allow owners to have a pet (sometimes with size/breed restrictions) even if renters cannot. The listing notes “Pet Restrictions” in the amenities, which usually implies owners may have a pet with HOA approval, but tenants/guests may not. If an owner intends to bring a personal pet, it’s wise to verify the current HOA regulations, but expect that guests will not be allowed pets under any circumstance. This can be a downside if you hoped to market your unit as “pet-friendly”; Crescent Beach Villas is firmly not pet-friendly for vacationers.

  • Parking and Vehicles: Each unit is limited to two parking passes (included with your HOA). The HOA prohibits motorcycles, RVs, trailers, and golf carts on the property parking lot. This is typical in the area due to noise and limited parking space. Renters arriving on motorcycles are instructed to park them off-site (often there are overflow lots or street parking for this purpose). For most guests arriving by car, the two-car limit is sufficient (and standard). There is no covered parking garage – parking is outdoors in front of the building and under the raised first-floor section (since the building is on stilts).

  • Owner Use and Access: Owners have unlimited use of their condo. There are no restrictions on how often an owner can stay, aside from honoring any bookings you’ve already made to renters. Some HOAs limit owner usage in condotel situations, but here you are free to enjoy your beach home whenever it’s not rented. If you hire a rental agency, you’ll coordinate blocking off your own stays. Owners also have the right to rent long-term (the HOA even notes “Long Term Rental Allowed”), so you could do a winter monthly rental or an annual lease if desired, though most owners find short-term more profitable here.

  • HOA Governance: The HOA at Crescent Beach Villas likely has bylaws covering noise, outdoor appearance (no towels hanging over balconies, etc.), and use of common areas. Quiet hours may be in place to ensure the peaceful environment. As an investor, you should request a copy of the HOA bylaws and latest meeting minutes to see if there are any upcoming changes or assessments. The HOA appears stable, but be aware that they undertook balcony repairs in late 2024 (as noted in rental listings). This suggests proactive maintenance; however, it’s wise to confirm if a special assessment was levied or if reserves were used, to anticipate any future fees.

In summary, Crescent Beach Villas’ HOA rules are favorable to rental investors – you can freely rent short-term, there’s no onerous red tape – just reasonable rules to protect the community (no pets for renters, no party groups, vehicle limitations). Compliance with these will ensure smooth operations and happy neighbors.

Investment Strategies and Considerations

Investing in a vacation rental at Crescent Beach Villas not only involves buying the property but also strategizing how to maximize returns and potentially leverage tax advantages. Here we discuss some investment strategies relevant to this property:

1031 Exchange Opportunities

Many investors purchase beach rentals via a 1031 exchange, which allows you to defer capital gains tax by rolling proceeds from the sale of another investment property into the new purchase. Crescent Beach Villas condos qualify as like-kind property for 1031 purposes (as long as the intent is investment use). For example, if you are coming from a more expensive market or selling a property with significant gains, you could exchange into one or multiple North Myrtle Beach condos. The relatively moderate prices (compared to say Florida or Hawaii beachfronts) make it feasible to diversify – e.g. sell one property and buy two condos. Using a 1031 exchange can significantly boost your ROI by redeploying pre-tax dollars. Tip: Be mindful that to satisfy 1031 rules, you should rent out the condo (investor use) for at least a year or more before considering any personal use or sale, and personal use should be limited (generally not more than 14 days or 10% of rented days per year) during the deferred period, to clearly qualify as investment property for the IRS. Many buyers do a 1031, rent the condo for a few years, then perhaps convert to a second home later – but consult a tax advisor for specifics. The Myrtle Beach area’s robust rental stats make it an attractive target for those exchanging out of markets with lower yields.

Using Retirement Funds (IRA/401k)

Some investors explore purchasing a condo like this through a self-directed IRA or Solo 401(k). It is possible to use retirement funds to buy real estate as an investment, which can be advantageous because rental income and gains would grow tax-deferred (or tax-free in a Roth IRA). If considering this route, note a few critical rules: the IRA (not you personally) must pay for the property (often requiring an all-cash purchase, though non-recourse loans are sometimes used), and you cannot use the property personally at all – no vacation stays, nothing – or it’s a prohibited transaction. All expenses must be paid from the IRA, and all income goes back into the IRA. For a condo around $200–$350K, an IRA purchase is feasible for those with large self-directed accounts. The benefit is the rental income can compound inside the IRA. However, you give up personal enjoyment of the condo until you ultimately take it as a distribution (which would trigger taxes at that time). Also, depreciation isn’t directly useful in an IRA (since the IRA doesn’t pay taxes annually). This strategy is really for pure investment motives. If you have an old 401k or IRA you want to diversify out of stocks, a North Myrtle Beach rental can be an interesting asset – just weigh the loss of personal use. Professional management might be needed too, since you as the IRA holder can’t provide “sweat equity” (like managing or repairing the property yourself), or it could be seen as a prohibited benefit. In short, yes, you can buy Crescent Beach Villas units through a self-directed IRA/401k, but do so with careful compliance to IRS rules. Many prefer to keep it simple and purchase in a taxable entity instead, then use the property themselves occasionally.

Self-Management vs. Full-Service Management

One of the biggest decisions for maximizing ROI is whether to self-manage your vacation rental or hire a full-service property manager. Each approach has its pros and cons:

  • Self-Management: This means you handle marketing (listing on Airbnb, VRBO, etc.), guest communication, booking, setting rates, coordinating cleaning and maintenance, and essentially running it like your own small business. The huge advantage is cost savings – you keep nearly 100% of the rental revenue (apart from small platform fees). As shown earlier, this can improve net income by 20-30% of gross, which often is the difference between a mediocre and a great ROI. Owners who self-manage can also give a more personal touch, potentially earning better reviews (e.g. quick response time, personal recommendations, etc.). Tools like dynamic pricing software and channel managers can assist in optimizing rates and calendars. However, the downsides are the time and effort required and the need to be on-call for issues. You’ll need a reliable local cleaning crew and handyman contacts since you may not be local. Many out-of-state owners successfully self-manage remotely by using smart locks, cameras (for exterior), and trusted local helpers. If you enjoy the process and treat it professionally, self-management at Crescent Beach Villas is very doable – especially since it’s a smaller building, you won’t have on-site management competition to contend with. Just remember to budget your own time and ensure guest needs (like lockouts or mid-stay issues) can be handled smoothly.

  • Full-Service Management: This involves hiring a vacation rental management company (or agent) to handle everything: bookings, marketing, cleaning, guest services, and maintenance coordination. In North Myrtle Beach, there are many reputable companies (e.g. Condo-World, Elliott Realty, Vacasa, local Realtors) that will list your condo on their websites and major OTAs. The obvious downside is cost – as noted, the industry average is ~25% of rent, but some charge more or have additional fees. For instance, a local firm might charge 30% and also a small annual marketing fee, etc. On-site resort programs (not applicable at Crescent Beach Villas) often take 40%+. With full-service, your involvement is minimal – you receive a check (or direct deposit) each month for the net income and a statement of expenses. This is hands-off investing, good for those who don’t want a hospitality side-job. Another benefit is professional managers might drive higher occupancy through their marketing reach and dynamic pricing tools, partially offsetting their fees. They also handle guest vetting and have 24/7 service lines for emergencies, giving peace of mind. At Crescent Beach Villas, you’d likely use an off-site manager who includes that property in their portfolio; they might also handle key pickup or use digital locks. Pro tip: If going this route, shop around and negotiate – with a high-performing property you might get commissions down to 20-25%. Also read the fine print: who pays credit card fees, are linens included, how are damages handled, etc. Some owners start with a management company to learn the ropes, then switch to self-management later (or vice versa if they get tired of self-managing).

  • Hybrid Approaches: Some investors choose a middle ground, such as co-hosting on Airbnb (where you find a local co-host to assist for a smaller fee), or using a service like Evolve which charges a lower fee (~10%) to handle marketing and reservations, but you handle the on-the-ground aspects. There are also companies offering a la carte services – for instance, you could hire a cleaning service that also inspects the property and is your “eyes and ears” while you handle the guest interactions remotely. The Myrtle Beach area has a growing network of such support services due to the booming short-term rental industry.

In conclusion, self-management yields higher profit but requires more work. Many Crescent Beach Villas owners successfully self-manage thanks to user-friendly tech and the draw of the location itself (the property “sells itself” in many ways). If you’re local or don’t mind being on call, self-managing can be very rewarding financially. If you prefer a passive approach or live far away, a reliable full-service manager can make this a turnkey investment – just account for the reduced net income. Either way, Crescent Beach Villas has proven demand, so with the right management strategy your unit should stay booked and deliver solid returns.

Comparisons to Other North Myrtle Beach Condos

How does Crescent Beach Villas stack up against other oceanfront/oceanview condos in North Myrtle Beach from an investment standpoint? Here’s a look at some comparisons that investors might consider:

  • High-Rise Resorts vs. Low-Rise Villas: Crescent Beach Villas represents the low-rise, low-HOA end of the spectrum. In North Myrtle Beach, high-rise resorts like Bay Watch Resort, Avista, Crescent Shores, or Ocean Bay Club offer extensive amenities: multiple pools, lazy rivers, gyms, restaurants, etc., but come with substantially higher HOA fees (often $600–$900+ per month for a similar-sized unit) and sometimes additional management constraints. Those larger resorts can generate high gross rentals – for example, a 2BR in a newer high-rise might gross $50K+ – but the net can be lower once you subtract the high carrying costs and management splits. Crescent Beach Villas, by contrast, has fewer amenities but also much lower overhead. The cap rates on units here can be equal or better than in a luxury tower because of the lean expense structure. Additionally, some high-rises operate like condotels with front-desk programs that can limit your management options; Crescent Beach Villas has no such restrictions (you control how it’s rented). The trade-off is that you can’t advertise a giant water park or on-site dining – your selling point is “quaint oceanfront condo with pool” versus a mini-resort experience. There’s a renter segment for each. Investors often find that the return on investment for older, smaller complexes can actually surpass that of fancy resorts on a percentage basis, even if the total dollar income is lower.

  • Comparable Low-Rise Oceanfronts: Within North Myrtle Beach, there are several similar vintage low-rise buildings – e.g. Ocean Garden Villas, Crescent Towers I & II (though those are mid-rise with elevator), A Place At The Beach – Crescent, Crescent Dunes, etc. Many of these have 2BR units and a pool, very comparable to Crescent Beach Villas in age and layout. Price-wise, Crescent Beach Villas is in line with these peers (mid-$300s for 2BR oceanfront). Rental performance is also similar – a well-kept 2BR in any of these should gross in the $30K+ range annually. One difference can be HOA dues: some complexes like Ocean Garden Villas have HOA fees in the $500s/month, slightly higher if they include things like cable/Internet (which CBV does include) or if the building has an elevator (elevators add maintenance cost). Crescent Beach Villas’ HOA in the $475 range is very competitive. Another factor: some low-rises have no in-unit laundry (renters must use shared coin laundry), whereas Crescent Beach Villas units each have their own washer/dryer – a big advantage in marketing to families. This convenience can translate to happier guests and better reviews, giving Crescent Beach Villas a leg up among similar vintage buildings.

  • Location within NMB: North Myrtle Beach has several “sections” – Crescent Beach (where this is), Windy Hill to the south, Ocean Drive and Cherry Grove to the north. Generally, all oceanfront properties in NMB have strong rental demand, but Ocean Drive (near Main Street) has the draw of the shag dance/beach music scene and walkable nightlife, and Cherry Grove has a niche for fishing/Cherry Grove Pier visitors. Crescent Beach is more central and typically very family-oriented and less congested. From an investment view, there isn’t a huge revenue difference by section – it’s more about the property type. But Crescent Beach Villas benefits from being close to Highway 17 for easy access to restaurants and attractions (it’s about 5 minutes from Barefoot Landing, a major tourist spot). In rental listings, location is always touted, and Crescent Beach is described as “quiet, family-friendly... sprinkled with shops, restaurants, and entertainment”. So while a guest might not choose one section over another on their own, Crescent Beach Villas competes well due to its specific location and ease of access to both North Myrtle and Myrtle Beach attractions.

  • Newer vs. Older Construction: A newer oceanfront condo (say built 2000s) might attract a higher purchase price – e.g. units at North Shore Villas (built 2004) or Mar Vista Grande (luxury, 2006) sell for much more per square foot and target a more upscale renter, sometimes with slightly longer offseason stays (like snowbirds). Those can gross quite a lot but often at a cost of luxury-level furnishings and higher expectation from guests. Crescent Beach Villas, being older, doesn’t compete in the “luxury” category – but that’s not its target market. It competes on value. An investor might find that for the price of one unit in a newer building, they could buy two units at Crescent Beach Villas, and combined those two could out-earn the one, with diversification to boot. The downside of older properties is potential capital improvements (we’ve seen the HOA handle balcony fixes; there could be roof, siding, or pool resurfacing in the future as normal upkeep). However, newer buildings eventually face expensive upkeep too (e.g. parking garage repairs, etc.), often with higher stakes.

In essence, Crescent Beach Villas offers a sweet spot for investors who want an oceanfront property without the exorbitant costs of full-service resorts, yet with the critical features that drive rentals (oceanfront view, pool, Wi-Fi, in-unit laundry, etc.). It is often compared to its peers and holds its own – demand for 2BR oceanfront condos in North Myrtle is consistently high. If maximum rental income regardless of cost is your goal, you might look at 3BR or 4BR condos in big towers (or even a beach house); but if a high ROI% and manageable price point are the goal, Crescent Beach Villas and similar properties are very compelling. Many experienced investors actually prefer a portfolio of these “workhorse” 1-2BR condos across North Myrtle Beach over a single high-end property, as they spread risk and are easier to liquidate if needed.

Amenities and Unique Features Impacting Demand

While we touched on features in the overview, here we’ll highlight the notable amenities and unique aspects of Crescent Beach Villas that influence its rental demand and appeal to investors:

  • Screened Oceanfront Balconies: Not every condo has a screened-in balcony – this feature is a selling point for Crescent Beach Villas. Guests can enjoy sitting outside without worrying about bugs, which is especially nice on summer evenings. From an investor view, this means even first-floor units have a bit of added privacy and comfort. Many guest reviews mention enjoying breakfast or evening drinks on the balcony listening to the waves. This enhances guest satisfaction and likelihood of positive reviews.

  • In-Unit Washer/Dryer: Each unit’s private laundry is a huge convenience factor. Vacationers staying a week (or with kids) love having their own washer and dryer. Many older condos only offer coin laundry rooms, which can be a deterrent for some renters. Having in-unit laundry can make your unit more attractive for longer stays (e.g. snowbirds or multi-week summer guests). It’s an amenity that doesn’t cost the investor extra (since it’s already built in) but adds rental value.

  • Fully Equipped Kitchens: All units have full kitchens with standard appliances. Some vacationers choose condos over hotels specifically to have a kitchen and save on dining out. A well-stocked kitchen (provide cookware, toaster, coffee maker, etc.) can be highlighted in your listings to draw those budget-conscious or family travelers. It’s pretty standard for condos, but worth noting that Crescent Beach Villas’ kitchens are roomy enough for an extended stay (some even have a breakfast bar or pantry). Emphasizing “home away from home” conveniences in marketing can boost occupancy, especially in off-season when people might come for a month.

  • Outdoor Pool and Sundeck: The oceanfront pool is not heated or indoor, but it’s a popular amenity in the warmer months. Families with kids often filter for properties with a pool. While Crescent Beach Villas can’t match the waterparks of big resorts, the pool is described as clean and sufficient, and the sun deck has plenty of space. Importantly, the pool + ocean combo is really all many vacationers want. From an investor angle, the simpler amenity set means fewer things to break or maintain, but still checks the box for a pool. Additionally, the pool area has a view of the ocean, which not all properties have (some have pool on street side); here guests can lounge and still see/hear the ocean – a nice perk.

  • Smaller, Intimate Complex: A unique aspect is the intimacy of a 24-unit building. Many renters specifically do not want to stay in a huge tower where they battle for elevator space or beach tent space. Crescent Beach Villas’ smaller size means a quieter atmosphere and a sense of community. Renters often see the same neighbors year after year – leading to repeat bookings if they like the environment. As an investor, cultivating repeat guests is a golden strategy (no marketing cost, often they book directly). A friendly, smaller complex fosters that. Several reviews allude to the lack of crowds and a more laid-back vibe, which is a competitive advantage over busier condos.

  • Affordability for Guests: The combination of the above features with a slightly older property means rental rates can be kept a bit more affordable than flashier places. This attracts a broad market – middle-class families, retirees in winter, couples on a budget – basically the largest segment of travel demand. High-end condos might price out some guests, leading to more vacancy at times. Crescent Beach Villas hits a middle market sweet spot where guests feel they got a great deal for what they have. As an owner, this means you can achieve high occupancy by positioning your unit as an excellent value proposition (“oceanfront 2BR with pool for the price of a hotel room” type messaging).

  • Owner’s Closet/Storage: Each unit at Crescent Beach Villas has a ground-level storage closet (as noted in listings). This is a small but notable feature – owners can store personal items, beach gear, or supplies securely on-site. For rentals, you might keep beach chairs or umbrellas in the locker for your guests to use (which they will appreciate in reviews), or keep your own items if you visit. Also, if you self-manage, having an owner closet means you can keep backup supplies (light bulbs, filters, etc.) for your cleaner to access. Not all condos offer private storage, so this is a plus for operations and guest convenience.

  • Recent Updates and Maintenance: The HOA’s proactive maintenance (like replacing sliding doors, doing balcony work in 2024) means the building’s infrastructure is being kept up. This increases the longevity of the investment and assures guests of safety (no loose railings or anything). Some competing older condos might show signs of neglect (rust, etc.), but Crescent Beach Villas is generally well-kept. Exterior wood siding and stairs were typical for 1980s buildings – you want an HOA that repaints and repairs routinely, and this one appears to. Also, because units have been gradually renovated by owners over time, an investor can often find one already upgraded (albeit at a slightly higher sale price). Buying a unit that’s freshly remodeled means you can start at top rental rates immediately. If not, factor in doing some upgrades yourself – it will pay off quickly in rental performance.

Overall, the amenities and features of Crescent Beach Villas align well with what vacation renters seek, without excessive extras that burden the owner. It strikes a balance between comfort and cost-efficiency. As an investor, highlighting these unique features in your listings – e.g. “private balcony, washer/dryer, free WiFi, family-friendly pool, steps to uncrowded beach” – will be key in continuing to drive strong bookings.

Conclusion and Investor Insights

Crescent Beach Villas presents a compelling case as an investment in North Myrtle Beach. It combines the three pillars of a strong vacation rental investment: location, demand drivers, and favorable financials. Its oceanfront location and solid suite of amenities ensure it will continue to attract steady vacation rental demand. The 2023–2024 data shows that the North Myrtle Beach rental market remains robust (even after a record 2022, occupancy and revenue are holding strong), and Crescent Beach Villas units are right in the sweet spot of what travelers want – an affordable oceanfront family retreat.

For investors, the development offers high cap rates relative to many coastal markets, and flexibility in how you choose to rent and manage. A few actionable insights and final thoughts to consider:

  • Choose Your Unit Wisely: Two-bedroom units have higher gross income potential and broader family appeal, but the one-bedrooms at Crescent Beach Villas shouldn’t be overlooked – they offer exceptionally high ROI for the price and can stay booked by couples and snowbirds. If your budget allows, a 2BR is the more versatile rental. If you’re doing a 1031 exchange or looking to diversify, acquiring one of each (1BR and 2BR) could spread your risk and cater to different traveler segments.

  • Update and Differentiate: To maximize rental performance, plan on some interior updates or added perks. Small investments like fresh paint, modern beach-themed décor, new mattresses, and smart TVs can bump your nightly rate and reviews significantly. Consider adding keyless entry locks (so guests can check in easily) and maybe provide beach equipment or board games. Since multiple units in the complex will be competing on rental sites, make yours stand out with professional photos and a sparkling description of recent upgrades. Owners who have done this report higher occupancy and the ability to charge premium rates relative to dated units.

  • Monitor the Market: Keep an eye on local supply – North Myrtle Beach has thousands of rental listings, and new listings have grown in recent years. However, the area’s popularity also grew. Pricing intelligently with the seasons (perhaps using dynamic pricing tools) will help ensure you capture bookings when demand dips and maximize revenue when demand peaks. Pay attention to events (dance festivals, sports tournaments, holidays) which bring surges of visitors and adjust minimum stays and rates accordingly. The more attentive you are (or your manager is) to market signals, the better your annual revenue will be.

  • Tax Benefits: Remember that aside from rental income, there are significant tax advantages to holding real estate. You can depreciate the condo (building value) over 27.5 years, which often shelters a good portion of the rental income from taxes. Many expenses are deductible (maintenance, utilities, management fees, property taxes, insurance, etc.). If you use a mortgage, the interest is deductible as well. When combining these tax benefits with strategies like 1031 exchanges, an investor can build wealth efficiently. Always consult a CPA familiar with short-term rentals – especially if you plan to mix personal use, as the IRS has specific rules for vacation homes. But done right, Crescent Beach Villas can be not just a cash-flow generator but also a tax-advantaged asset in your portfolio.

  • Exit Strategy and Appreciation: Historically, Myrtle Beach real estate has seen moderate appreciation. Don’t expect extreme leaps in value, but steady growth is common. The sales at Crescent Beach Villas (e.g. a 2BR that sold for $165K in 2018 resold for $365K in 2022) show healthy appreciation, partly boosted by the pandemic-fueled real estate surge. As of 2025, prices have stabilized, and buying at market value today with the intent to hold for income is a sound approach. Your “exit” could be selling in the future as part of another 1031 exchange or even converting the condo to personal use in retirement (a paid-off oceanfront condo for your own enjoyment, funded by years of rental guests – a common long-term play). The key is, the asset should pay for itself and then some in the meantime. Keep the property well-maintained and the rental income rolling, and you’ll have multiple good options down the road.

In conclusion, Crescent Beach Villas is a proven performer in the vacation rental market. Investors can expect strong gross yields, a relatively low cost of ownership, and happy repeat vacationers. By leveraging smart management and strategic financial tools (financing, 1031 exchanges, etc.), you can turn this beachfront condo into both a profitable short-term rental and a cherished long-term asset. As always, thorough due diligence – reviewing HOA documents, inspecting the unit, confirming insurance costs – is advised, but the data from 2023–2024 indicates that an investment here can indeed generate sunny returns. With the Grand Strand’s tourism continuing to thrive and more visitors seeking the space of a condo over a hotel, Crescent Beach Villas should continue to deliver vacation rental success for savvy investors.

Sources:

  1. North Myrtle Beach vacation rental market statistics (occupancy, ADR)

  2. Property listing and HOA information for Crescent Beach Villas

  3. Key Data report on Myrtle Beach rental trends (occupancy and ADR changes)

  4. Vacation rental management fee benchmarks

  5. Guest reviews and opinions – Yelp/MapQuest and VRBO (Crescent Beach Villas)

  6. Condo features and rental rules (Condo-World & Elliott Realty)

Disclaimer: All information given is meant to be educational. I am only passing on historical information shared with me by owners, rental companies, and various publications. I am not guaranteeing these numbers, nor can I guarantee future rentals or appreciation. This information is not intended to replace your own research, or to provide legal, investment, or financial advice. Please consult an attorney for legal advice.

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  • Grand Palms Resort (formerly Plantation Resort)
  • Grande Cayman Resort (formerly Long Bay Resort)
  • Grande Dunes - Villa Firenze
  • Grande Dunes - Living Dunes
  • Grande Dunes - Marina Inn
  • Grande Dunes - Vista del Mar
  • Grande Shores
  • Green Tree - Island Green
  • Greystone
  • Hawthorne - Berkshire Forest
  • Heatherstone - Berkshire Forest
  • Heatherstone II - Berkshire Forest
  • Heron Pointe
  • Hidden Oaks - Myrtle Beach
  • High Market - Market Common
  • High Market II - Market Common
  • Hoffman Park
  • Holiday Inn - Pavilion - MB
  • Holiday Sands
  • Holiday Tower
  • Hurl Rock
  • Ibis Place
  • Island Green - Tall Oaks Court
  • Island Green - Tree Top Quads
  • Island Green Resort
  • Kingston Plantation - Arrowhead Court
  • Kingston Plantation - Brighton Towers
  • Kingston Plantation - Canterbury Court
  • Kingston Plantation - Cumberland Terrace
  • Kingston Plantation - Gloucester Terrace
  • Kingston Plantation - Laurel Court
  • Kingston Plantation - Margate Tower
  • Kingston Plantation - North Hampton
  • Kingston Plantation - Richmond Park
  • Kingston Plantation - South Hampton
  • Kingston Plantation - West Hyde Park
  • Kingston Plantation - Windermere By The Sea
  • Kingston Plantation - Windsor Court
  • La Mirage
  • La Valencia
  • Lake View Villas
  • Landmark Resort
  • Landmark Resort Phase II
  • Lands End - Sea Dunes
  • Lauderdale Bay
  • Long Bay
  • Longbay Dune
  • Longleaf Place
  • Longwood Lakes
  • MB RESORT FS
  • MB RESORT II
  • MB RESORT RT
  • MB Resort I - 16J
  • MERIDIAN PLA
  • MYRTLE BEACH VILLAS - MB SOUTH
  • MYRTLE POINTE
  • Maddington Place
  • Magnolia North
  • Magnolia Place
  • Magnolia Place East
  • Magnolia Pointe
  • Maison Place
  • Maisons Sur-Mer
  • Maple Garden
  • Mariners Cove
  • Market Common - Market View
  • Market Common, The
  • Marsh Hills
  • Monterey Bay Suites Resort
  • Myrtle Beach Golf & Yacht
  • NORTHLAKE
  • NORTHSIDE CO
  • North Industrial Park
  • Not Within a Project/Section Code
  • Not within a Subdivision
  • OAK LEAF EST
  • OAKLAND HEIGHTS
  • OCEAN BRIDGE
  • OCEAN FOREST PL
  • OCEAN FOREST VILLAS
  • OCEAN ONE
  • OCEAN PARK
  • OCEAN REEF RESORT NORTH TOWER
  • OCEAN REEF SOUTH TOWER
  • OCEAN VIEW TOWE
  • OCEAN VILLAS
  • Ocean Bay Townhomes
  • Ocean Blue
  • Ocean Creek Garden Homes
  • Ocean Creek I
  • Ocean Creek II
  • Ocean Creek III
  • Ocean Creek IV
  • Ocean Creek Tennis Villas
  • Ocean Creek Tower North
  • Ocean Creek Tower South
  • Ocean Dunes Tower 1
  • Ocean Dunes Towers II
  • Ocean Dunes Villas I
  • Ocean Reef North Tower PH II
  • Oceans One South Tower - Myrtle Beach
  • PALACE, THE
  • PALM RIDGE I
  • PALMS, THE
  • PARK TERRACE
  • PARKVIEW SUBDIVISION - 17TH AVE. S
  • PELICANS LDG
  • PELICANS WATCH - SHORE DRIVE
  • PINEGROVE
  • PINELAKE THS
  • PIPERS GLEN
  • PORCHER AVE
  • PORCHER VILL
  • Palm Villas III
  • Palmetto Park
  • Palmetto Vista - South MB
  • Palmetto Vista II - South MB
  • Paradise Resort
  • Patricia Grand I
  • Pier View Villas
  • Pine Island Townhomes
  • Plantation Golf Villas
  • Portofino Villas at 62nd
  • QUAIL MARSH
  • QUEENS COURT
  • Queens Cove
  • REGENCY TOWERS
  • RIVER OAKS CONDOS
  • RIVERWALK
  • RIVERWALK II
  • Retreat at Glenns Bay
  • Riverbend - Enterprise Landing
  • Riverwalk Townhomes at Arrowhead
  • Royale Palms
  • SAILFISH RESORT
  • SAND DUNES PHII
  • SAND DUNES PIII
  • SAND DUNES VILLAS
  • SANDS BCH I
  • SANDS BCH II
  • SANDS OCEAN
  • SANDWOOD SQ
  • SANDY BEACH
  • SANDY BEACH RESORT, PHASE II
  • SCHOONER AT COMPASS COVE - MB SOUTH
  • SEA MARK TOW
  • SEAWALK VILLAS
  • SHIPWATCH PT I
  • SHIPWATCH PT II
  • SHOREWOOD
  • SOUTH BAY LAKES
  • SOUTHBRIDGE
  • SOUTHWIND
  • ST ANDREWS TOWNHOMES
  • ST CLEMENTS
  • ST JOHN S INN
  • STERLING VLG I
  • STERLING VLG II
  • STERLING VLGIII
  • STUDIO THREE
  • SUMMER FAYRE
  • SUMMERTREE
  • Sandcastle South
  • Sands BCH II
  • Savannah Shores - MB Arcadian
  • Sawgrass East - Carolina Forest
  • Sea Mist Resort
  • SeaWatch 1- MB Arcadian
  • SeaWatch N TWR - MB Arcadian
  • SeaWatch South TWR 2 - MB Arcadian
  • Seagate Village
  • Spring Creek - Socastee
  • St. James Square - Myrtle Beach
  • Sun-N-Sand
  • TRADEWINDS I
  • Tarpon Bay
  • The Diamond
  • The Fairways At River Oaks
  • The Horizon at 77th N.
  • The Market Common
  • The Orchards at The Farm
  • The Pointe - MB
  • The Preserve @ St. James - Socastee
  • The Promenade at Grande Dunes
  • The Sail House
  • The Strand (formerly called Breakers Boutique)
  • The Village at 74th
  • The Village at Queens Harbour
  • The Village at Queens Harbour II
  • Turnberry Park - Carolina Forest Blvd.
  • Turnberry Park at the Legends
  • Tuscany - Carolina Forest Area - 31JJ21
  • VIRIDIAN OAK
  • WAGON WHEEL
  • WATERFRONT @ BRIARCLIFFE COMMONS
  • WATERMARK
  • WATERWAY VILLAG
  • WAVE RIDER RESO
  • WELLINGTON - SOCASTEE
  • WESTWIND
  • WILLOW RUN
  • WINDSOR GARDENS
  • WINDSOR GATE
  • WINDSOR GREEN
  • WINDTREE EST
  • WINDWOOD
  • Waccamaw Trace
  • Wentworth Park - Market Common
  • Winward Palms - MB 76th Ave.
  • World Tour

 

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Brandon Kunasek

Keller Williams Myrtle Beach

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