Aerial view of the Carolinian Beach Resort towers along the Myrtle Beach oceanfront, offering direct beach access and sweeping ocean views.
Carolinian Beach Resort is a 21-story oceanfront high-rise in the heart of Myrtle Beach, South Carolina. Built in the early 2000s, the resort offers a mix of one-bedroom and two-bedroom condominium units, with a few three-bedroom penthouse units also available. It occupies a prime location on North Ocean Boulevard at 25th Avenue North, only about a mile from the Myrtle Beach Boardwalk and SkyWheel entertainment area. This central location makes it highly convenient for vacationers attending events at the Myrtle Beach Convention Center or visiting attractions like Broadway at the Beach. In fact, the Convention Center is just a few blocks away, and numerous restaurants and shops are within walking distance along Ocean Boulevard. The Carolinian’s positioning “in the heart of Myrtle Beach” means guests and renters have easy access to all the Grand Strand’s major highlights without needing a car.
Beyond its proximity to tourist attractions, Carolinian Beach Resort is also affiliated with the Best Western hotel brand for its on-site rental management. This affiliation has historically offered added benefits to guests (such as free daily breakfast, noted by hundreds of guest reviews). For investors, the branding and professional management can enhance marketing exposure and attract repeat vacationers who trust the Best Western name. Overall, the location and affiliation of the Carolinian make it a sought-after destination for visitors, which in turn underpins strong rental demand for owners.
One reason the Carolinian is popular with both guests and investors is its full suite of resort-style amenities. The property features both outdoor and indoor water attractions: a large oceanfront outdoor pool with a spacious sun deck, a heated indoor pool, a kiddie pool, multiple hot tubs, and a lazy river ride. These water amenities are described as “beautiful and impressive” in marketing materials and give the resort family-friendly appeal even in cooler months. The resort also offers a fitness center and a game room on-site, allowing guests to exercise or entertain kids on rainy days. High-speed Wi-Fi is provided throughout the building for owners and guests, crucial for today’s travelers (and enabling remote work for longer-stay guests). There is a private parking garage with covered deck parking for the convenience of visitors bringing vehicles.
Notably, Carolinian Beach Resort has some perks that set it apart from many competitors. Owners and guests historically have enjoyed free unlimited play at the Lost Mine Miniature Golf course nearby. This mini-golf perk (a fun value-add for families) is included as part of the resort amenities and helps the Carolinian “offer more amenities than 90% of the oceanfront resorts in Myrtle Beach,” according to one real estate source. Another benefit provided to guests who book through the on-site rental program is a free hot breakfast buffet (at Magnolia’s restaurant next door), which 231 guest reviews praised as a great bonus. Such extras contribute to Carolinian’s strong guest satisfaction—TripAdvisor rates the resort a solid 4 out of 5, ranking it in the upper tier of Myrtle Beach accommodations.
However, it’s important for investors to recognize that unit quality can vary in a condotel resort like this. Many units have been recently renovated with modern décor, new flooring, and updated kitchens/bathrooms, and those tend to earn the highest guest ratings. Renters frequently rave about the spectacular ocean views and convenient location. On the other hand, some units that have older furnishings or wear-and-tear receive feedback about dated decor or minor issues (e.g. a review noted a musty smell and worn furniture in one unit). Overall, guests love the Carolinian’s amenities and value for the price. In fact, one vacationer who had tried a neighboring resort said: “This hotel (Carolinian) cost way less than the Camelot and you get more – we’ve stayed at the Carolinian for 8 years”, even if some furniture was a bit dated. The takeaway for investors is that the resort’s core offerings (pools, beach access, free perks, location) drive its popularity, and by keeping an individual condo updated, an owner can tap into that positive guest experience to secure excellent reviews and repeat bookings.
Importantly, this guide focuses exclusively on direct oceanfront units at the Carolinian Beach Resort. The building does contain some “ocean view” units set farther back or on lower floors which may be less expensive, but the highest rental demand and rates are for true oceanfront condos with unobstructed beach vistas. All oceanfront units at Carolinian have private balconies overlooking the beach. Large windows and balcony doors are designed to “accentuate the dazzling views” of the Atlantic, which is a major selling point to attract renters.
Unit Types: Oceanfront floor plans include studios (efficiency units), one-bedrooms, and two-bedrooms (plus a handful of three-bedroom penthouse layouts). The studio units are essentially deluxe hotel rooms with a small kitchenette; they might feature two beds or a king bed plus sleeper sofa in an open layout, accommodating 2–4 guests. One-bedroom suites have a separate bedroom (often with two full or queen beds) and a living area with a sleeper sofa, sleeping up to 6 in total. These one-bedroom condos typically range from about 600 to 750 square feet for standard layouts, but there are a couple of special 1BR corner units close to 950 sq. ft. – “as big as many 2BR condos”. The two-bedroom units have a full kitchen, living/dining area, and two private bedrooms, usually sleeping 6 to 8 guests comfortably. A common two-bedroom size is around 1,069 sq. ft., while certain corner 2BR units are slightly larger (~1,123 sq. ft.). All units come fully furnished (as is typical with condotels) and include equipped kitchens, making them turnkey for renting. Many units also now feature in-unit washer/dryers or have hookups, which is a nice upgrade (one listing notes a new washer/dryer added in 2023 to a 2BR unit).
From an investor perspective, focusing on direct oceanfront units means you are targeting the condos with the best view and highest nightly rates. These units command a premium on Airbnb/VRBO due to the balcony overlooking the ocean – a feature that consistently draws vacationers. The Carolinian’s design ensures even one-bedroom units have the living room and balcony directly facing the ocean, which enhances rental appeal. When evaluating units, consider that corner units (often end in “32” or “33” in the unit number) may have extra side windows or slightly bigger layouts, making them even more attractive to guests seeking panoramic views. Those unique layouts can sometimes fetch higher sale prices and rental income to match their rarity.
The Myrtle Beach real estate market has been robust in 2023–2024, and Carolinian Beach Resort is no exception. Oceanfront units here have seen strong demand and appreciating values, with many listings going under contract in just days or weeks. According to MLS data, one-bedroom oceanfront condos at the Carolinian have been selling in the low-to-mid $200,000s recently, depending on size and updates. For example, a 1BR unit (approximately 700 sq. ft.) was listed at $234,900, and another slightly larger 1BR unit at 661 sq. ft. was listed at $249,900. These one-bedroom units tended to sell quickly – one went under contract in just 7 days on market. The larger one-bedroom corner units (near 950 sq. ft.) have sold around the mid-$200Ks (one sold for about $245,000 after a few months on market), reflecting the added value of extra space and views.
For two-bedroom oceanfront condos, recent sale prices have generally ranged from the high $300,000s up to around $450,000. Several standard 2BR units (~1,070 sq. ft.) were listed around $365,000 to $435,000 and sold within a couple months. For instance, a 2BR on the 8th floor was offered at $365,000, and a higher-floor 2BR was listed at $399,990 (with modern updates). A renovated 2BR penthouse-level unit (high floor with exceptional view) even hit the market at $700,000. That particular listing (unit 2133) was a top-floor condo positioned uniquely farther toward the ocean, giving it arguably “the best view in Myrtle Beach” and commanding a significant premium. While $700K is an outlier for a two-bedroom in this resort, it underscores that upgraded or unique units can seek much higher prices.
Overall, recent sales indicate that investors can expect to pay roughly $220K–$270K for a 1BR oceanfront Carolinian condo, and about $380K–$450K for a 2BR oceanfront unit under typical market conditions. These values have been trending upward with the strong demand in Myrtle Beach’s condo market (the average sales price for area properties was around $381K as of late 2023, showing a “steady rise” in prices region-wide). Despite rising prices, Carolinian units are still considered “nicest yet more affordable condos in Myrtle Beach” compared to some newer oceanfront developments, which makes them attractive to first-time resort investors and those looking for solid value.
One of the most critical questions for an investor is: How much rental income can an oceanfront condo at Carolinian Beach Resort generate? The good news is that these units can be highly lucrative short-term rentals. Actual performance will depend on factors like unit size, floor level, condition, and how it’s managed (more on that later). Based on recent figures from 2023 and 2024:
Studio Units (Oceanfront Efficiency): Even the smaller studio-style condos can produce respectable revenue. While we don’t have a specific MLS-reported figure for a studio, similar Myrtle Beach oceanfront studios often gross in the ballpark of $18,000 to $25,000+ per year in rental income with active marketing. Their nightly rates might range roughly from $75 in winter to $150–$200 in peak summer. (For example, an oceanfront studio at Carolinian was advertised on Airbnb with an average 4.1★ rating and presumably steady bookings.) Studios appeal to couples and single travelers, but the limited sleeping capacity can cap the total income somewhat below the larger condos.
One-Bedroom Units: These are the workhorses of the vacation rental market. A one-bedroom oceanfront at the Carolinian typically sleeps up to 6 and rents for higher rates than a studio. Gross rental income for 1BR units generally ranges from around $30,000 up to $45,000 annually for well-maintained units, according to recent owner reports. For instance, a 9th-floor 1BR that was “nicely upgraded” has grossed about $42,455 in 2024 (through November), implying it could finish the year around ~$46K. On the lower end, an older 1BR might gross closer to the low-$30Ks if not optimized. The average is often cited in the mid-30s (thousand). This range assumes diligent marketing on platforms like Airbnb/VRBO or inclusion in a high-performing rental program. It’s worth noting that one exceptional 1BR corner unit was described as having “excellent rental history”, though the exact number wasn’t published, it suggests top-tier 1BRs can reach the upper $30Ks or more. Seasonality is a big factor: Summer weeks can command $1,200–1,800 per week easily, while winter monthly rentals or off-season nights fill in additional income.
Two-Bedroom Units: Two-bedroom oceanfront condos have the highest income potential in the Carolinian (aside from the rare 3BR). They accommodate larger families (often 6-8 guests) and thus can charge higher nightly rates. In 2024, a standard 2BR (15th floor) with modern updates was on track to gross about $33,724 for the year – this seems a bit low for a 2BR, but that particular unit may not have been aggressively rented or was owner-occupied part of the year. In contrast, a fully updated 18th-floor 2BR was reported to generate a gross annual rental income of $70,550 – an outstanding result likely achieved through effective marketing and perhaps peak-season premium rates. Most 2BR units will fall between these extremes. Typical range: roughly $40,000 to $60,000 per year gross for a well-marketed 2BR. Hitting $70K is at the high end, but clearly possible if you have a top-floor, “incredible rentals” as the listing touted, meaning it was recently renovated and potentially owner-managed on multiple booking platforms. As a conservative estimate, many owners see mid-to-high $40K’s from their 2BRs in a normal year. Keep in mind, those numbers are gross – before expenses like management fees, HOA, etc.
Three-Bedroom Unit (Penthouse): There are only a couple of 3BR units in Carolinian (if any, they might be combinations or developer-held). Should you acquire one, the gross income could potentially exceed $70K given the larger size and higher rates, but precise data is scarce due to rarity. Often investors focused on Carolinian will be dealing with 1BR and 2BR units as the primary choices.
These figures demonstrate that Carolinian condos can yield strong rental income relative to their purchase price. For example, a $250K one-bedroom bringing in ~$35K gross translates to a 14% gross rental yield. A $400K two-bedroom bringing in $50K is a 12.5% gross yield. Those are attractive top-line numbers. But to maximize and realize this potential, one needs to employ smart rental strategies.
Successfully renting a vacation condo involves choosing the right management approach. At Carolinian Beach Resort, owners have a few options:
On-Site Rental Program (Vacasa/Oceana, affiliated with Best Western): Easiest hands-off option – the front desk and management handle bookings, check-in/out, cleanings, and maintenance. They also offer guests the perks like daily breakfast and free mini-golf. However, this convenience comes at a cost: the management split can be around 40-50% of gross rental revenue. That means the owner might only keep roughly half the rental income in exchange for not lifting a finger. The upside is a consistent guest experience and potentially higher occupancy from walk-in traffic and corporate/group bookings. Some investors start with the on-site program for simplicity.
Self-Management via Platforms (Airbnb, VRBO, etc.): This approach has become increasingly popular because it can significantly increase net returns. By listing the unit on Airbnb, VRBO, Booking.com, and similar sites, an owner can reach a huge audience of travelers. The “Airbnb or VRBO formula” often yields a greater return on investment than traditional rental programs, precisely because you are eliminating the large management commission. You retain most of the rental income (aside from platform service fees, which are relatively small). Many Myrtle Beach condo owners report that self-managing can boost their net income by 20-30% or more compared to the hotel program. Of course, you must handle all guest communication, marketing, pricing, and coordinate cleaning turnover. This is feasible even for out-of-state owners thanks to local cleaning services and smart locks. As one real estate blog noted, it’s “absolutely YES” possible to make money with a beach condo and keep your day job – you can generate rental income as a side business. Tools like dynamic pricing software, channel managers, and local co-hosts can streamline the work. The performance of self-managed units at the Carolinian has been excellent: many achieve the higher end of the income ranges mentioned earlier precisely because the owner is optimizing rates and occupancy rather than letting vacancies slide. For example, the 2BR that hit $70K was likely owner-managed (or with a dedicated rental agency outside the hotel) to push occupancy and rates aggressively.
Third-Party Vacation Rental Management (off-site agency): This is a middle ground. Companies like Vacasa (independent of the on-site contract), local realty firms, or specialized Airbnb management services will handle your bookings on Airbnb/VRBO for a smaller cut (typically 20-30%). They handle guest contact and cleaning logistics, but you as owner have more control than with the hotel program. This can be a good option if you want higher income than the hotel split, but don’t have the time to self-manage completely. Just ensure any such manager is allowed to operate in the building (generally yes, as Carolinian’s HOA does not force you to use the on-site program – owners freely rent on their own).
When analyzing performance, consider that Myrtle Beach has a highly seasonal tourism market:
Summers (June through August) are peak – high nightly rates and nearly 100% occupancy if priced right.
Shoulder seasons (Spring and early Fall) have moderate rates and good occupancy (especially around spring break, Easter, Memorial Day, Labor Day, and October festivals).
Winter months (Nov–Feb) are off-peak for short stays, but many owners leverage monthly “snowbird” rentals (retirees from colder climates) during winter at reduced rates. Even renting for $1,000–$1,300/month in winter can help cover carrying costs in the off-season.
Major events can spike demand unexpectedly – e.g., the Carolina Country Music Festival (CCMF) in June draws huge crowds and can fill rentals at summer-like rates, and sports/cheer tournaments or conventions in winter can also boost occupancy on certain weekends.
A savvy strategy is to use dynamic pricing – increase rates significantly for high-demand periods (some owners get $300+/night for 2BRs on July 4th week, or during CCMF) and lower rates in slower periods to capture budget travelers. The Vacasa listing data indicates Carolinian 1BR units can fetch anywhere from $44/night in winter up to $350/night in peak summer. That underscores how wide the range can be. If you self-manage, you keep these revenue swings. If you’re on the hotel program, they may bundle some freebies and set a more fixed rate schedule.
Key performance tips: To maximize returns:
Respond quickly to inquiries and maintain a high owner rating on platforms (aim for Airbnb Superhost status). This improves your listing visibility and justifies premium rates.
Professional photos and staging: Make sure your unit’s online photos pop. Many Carolinian owners invest in updated coastal décor, and you should highlight any new renovations (e.g., “Newly Renovated Oceanfront Condo!” as one listing proudly states). Good photos and reviews will directly boost your occupancy.
Highlight amenities and perks: In your listing description, mention that guests get to enjoy the pools, lazy river, hot tubs, free parking, Wi-Fi, etc. If you’re not in the hotel program (so you can’t offer the free breakfast), emphasize the full kitchen where they can cook or the great restaurants within walking distance. You can still mention the on-site Magnolia’s restaurant and how convenient it is for breakfast (just clarify if no free breakfast voucher included). Also note things like the short walk to the convention center or to popular spots, as location is one of Carolinian’s best selling points.
Cleaning and maintenance: Hire a reliable cleaning crew and inspect the unit regularly (or have someone do it) to keep the condo in top condition. Stock the condo with essentials and little extras (beach chairs, a cooler, board games) that earn you positive reviews.
Multi-platform exposure: Don’t rely on just Airbnb. List on VRBO, and possibly others like Expedia/Hotels.com via VRBO’s channel, or use a channel manager. The broader your exposure, the higher your occupancy. One top Carolinian condo listing garnered over 125 guest reviews on VRBO alone – a sign it was renting extremely frequently.
Adjust to market trends: Monitor what competing rentals in Myrtle Beach are charging. During bike weeks or holiday weekends, demand surges. In deep winter, consider weekly or monthly discounts to entice remote workers or snowbirds (the Grand Strand has decent long-stay demand thanks to milder winters and monthly festivals).
In summary, short-term rental performance at the Carolinian can be excellent. Many owners are able to cover all their expenses (mortgage, HOA, taxes, etc.) with rental income and still have some profit or personal use time. As Jerry Pinkas Real Estate Experts noted, it’s like having “other people pay for your second home on the beach”. By choosing the right rental strategy (maximizing either convenience or income) and actively managing the process, you can turn a Carolinian condo into a lucrative source of passive (or semi-passive) income.
When investing in a condotel like Carolinian Beach Resort, Homeowners Association (HOA) fees and rules are a significant factor. The Carolinian’s HOA is robust in that it covers a lot of the costs associated with owning the property, but it is also relatively high in dollar amount due to the full-service nature of the resort.
HOA Fee Amounts: Monthly HOA dues are approximately $600–$700 for one-bedroom units and $1,000–$1,100 for two-bedroom units, based on recent listings. For example, a 1BR (700 sq ft) had an HOA fee of $659 per month. A 2BR unit’s HOA was about $1,086 per month. These rates can adjust annually and are often proportional to unit square footage. The fees we see today have increased somewhat from a few years ago (one 2BR sold in 2023 had been $985/mo, and by 2024 a similar unit was $1,086/mo). Investors should budget around $7,000–$13,000 per year in HOA dues depending on unit size.
What the HOA Covers: The HOA at Carolinian is comprehensive. It includes all utilities and services needed to run a vacation condo. According to HOA info, owners get cable TV, internet, phone, water/sewer, trash removal, and elevator service covered by the association. Essentially, your electric bill (for heating/cooling and lights) is also typically included in these condotel HOAs, though it’s worth confirming if electricity is fully covered – many Myrtle Beach resorts have one bulk electric meter and include it, but some separate it. At minimum, cable, Wi-Fi, and water are included, which means you as an owner don’t pay those bills separately. The HOA also provides for building insurance (hazard and flood) for the structure – a huge benefit given the coastal location (you only need an interior content insurance policy). It pays for 24-hour security, front desk operations, common area maintenance, landscaping, pool maintenance, and all the amenities upkeep (pools, spa, gym, etc.). So while ~$1k/month may sound high, remember it replaces many expenses (no separate gym membership or utilities or building insurance bills). This “all-in” HOA makes it simpler to manage expenses, and from rental guests’ perspective, it ensures the resort is maintained to a high standard.
HOA Policies & Rules: Carolinian Beach Resort’s HOA is investor-friendly in that short-term rentals are fully allowed. There are no restrictions on renting your unit nightly/weekly; in fact the resort was built for it. Unlike some residential condos, you won’t run into minimum rental periods or a cap on number of rentals – it’s designed to be a vacation rental property. Owners have the freedom to use any rental management they choose or do it themselves. The HOA does require that guests abide by resort rules (no pets for renters, no smoking except in designated areas, etc.), which is standard. As an owner, you should ensure your renters follow these to avoid fines (e.g., if your guest sneaks in a pet and it’s caught, there could be a penalty). Insurance: One policy to note – you as the unit owner need an HO6 condo insurance policy for contents and liability within your unit (the HOA covers the exterior/common insurance). This is usually a few hundred dollars a year and is required by HOA and any lender.
Maintenance and Renovation: The HOA has been active in maintaining the building infrastructure. Recently, the resort replaced elevator enclosure doors and upgraded lobby doors to prevent saltwater intrusion issues. They also were refurbishing the hot tub in early 2024. Regular preventive maintenance like this is a positive sign – it protects property values and guest satisfaction. Investors should keep an eye on HOA meeting notes for any planned major projects. Sometimes older resorts need updates like balcony restorations or exterior painting; those can lead to special assessments if not enough reserve funds. At this time, no major pending assessments have been publicized, but performing due diligence before purchase (review HOA financials, reserve study, recent projects) is wise. Carolinian’s HOA seems well-run with amenities kept up (many reviews compliment cleanliness and upkeep, even during pandemic).
In summary, the HOA fees are a significant fixed cost that will impact your cash flow. Yet, the services those fees cover actually make the investment more turnkey – you’re essentially paying for a professionally managed property infrastructure. For someone using a condo as a true hands-off investment, it’s reassuring that everything from cable bills to pool cleaning is handled. Just factor it in to your profit calculations. Importantly, budget for property taxes as well: in Horry County, a non-owner-occupied condo is taxed at 6% assessment rate of its value. On a ~$300K property that might be around $3,000–$4,000 per year in property tax (varies with millage). HOA plus taxes and insurance collectively make up the bulk of monthly expenses aside from any mortgage.
Financing a vacation rental condo at Carolinian Beach Resort is feasible, but it differs from buying a primary home. These units are classified as “condotels”, meaning a condo in a resort setting that operates like a hotel (front desk, nightly rentals). Traditional 30-year fixed mortgages that conform to Fannie Mae/Freddie Mac often do not apply to condotels. Instead, buyers typically use local banks or specialized lenders who keep the loans in-house (portfolio loans).
Down Payment Requirements: Expect to put down 20–25% of the purchase price for a condotel loan. Many lenders in 2025 are looking for 25% down on second-home or investment condo purchases at Myrtle Beach resorts. In fact, one lender’s guidelines specify a minimum 25% down for a condo-tel loan, with more down (30-40%) required if the unit is very small or if classified strictly as an investment. The good news is some local banks treat the first condotel purchase as a “second home” with 25% down, even if you rent it, which can keep rates slightly lower. For smaller efficiency units (studios) under 600–750 sq. ft., a few banks might require an even shorter loan term or higher down payment (sometimes 30%+ down). But for 1BR and 2BR units, 25% down is common and gets you options like a 20-year amortization or even a 30-year (some offer ARM or 30-year fixed, though rates on 30-year fixed condotel loans might be higher).
Interest Rates: Rates for condotel mortgages are typically a bit higher than conventional home loans – often in the range of 1-2% above a standard mortgage. For example, while primary residence 30-year rates might be around 6% today, a condotel loan might come in at ~7–8% fixed, or an adjustable-rate might start around 6–7%. One source noted recent condo-tel rates roughly 5.25–6.375% in past years when primary rates were lower, indicating there’s usually a premium. As of 2025, with general interest rates up, investors might see something like ~7% on a 7/1 ARM or ~7.5% on a 30-year fixed for a condotel (these numbers will vary by lender and personal credit). Local lenders like CresCom Bank and Sandhills Bank are known to specialize in these Myrtle Beach condo loans.
Loan Structure: Often condotel loans are ARM (Adjustable Rate Mortgages) or shorter terms. A popular product is a 7/1 ARM (fixed for 7 years, adjusts thereafter) or a 15 or 20-year fixed. This is because lenders who hold these loans don’t want to lock in 30-year low rates. As an investor, consider your horizon: if you plan to 1031 exchange or sell in under a decade, an ARM can save interest. If you want long-term stability, some banks do offer 30-year amortizations (perhaps with a balloon or a higher rate).
Let’s run a couple financing scenarios to illustrate cash flow and cash-on-cash returns:
Scenario 1: 1BR Condo, $250,000 Purchase Price. Assume 25% down ($62,500) and a 7% interest rate, 25-year term (approximately). The monthly principal & interest payment would be around $1,600. Adding HOA ~$600 and property tax/insurance ~$300, total monthly outlay ~ $2,500. Now, assume this unit grosses $35,000/year in rent (mid-range 1BR performance). If self-managed, you might net about 90% after platform fees = ~$31,500. Subtract ~$12,000 in HOA+tax/ins, we get $19,500 net before mortgage. After paying ~$19,200 in mortgage payments for the year, the cash flow is around break-even – roughly $300 positive annually in this scenario. That’s basically a 0.5% cash-on-cash return (nearly neutral). However, if the unit performs at the high end, say $45,000 gross (perhaps you aggressively market it), then net could be ~$40,000 after fees. After HOA/tax ($12K) that’s $28K, minus $19.2K mortgage = $8,800 annual cash flow. On $62.5K down, that’s a 14% cash-on-cash return. You can see the wide range: it can be break-even or double-digit return depending on rental performance. If instead you went with the hotel rental program (50% cut), the gross $35K would net you maybe $17.5K, which would not cover the $30K annual expenses (you’d be in the red by over $12K). So, management strategy drastically alters outcomes.
Scenario 2: 2BR Condo, $400,000 Purchase Price. 25% down = $100,000. Mortgage ~$300K at 7%, 30-year amortization for example gives P&I ~$2,000/month ($24K/yr). HOA is about $1,000/mo, taxes/ins ~$450/mo; total monthly expense ~$3,450 (or $41,400/yr). If the 2BR grosses $50,000 and you self-manage, perhaps $45K net after fees. Minus ~$15K HOA+tax, = $30K, then after $24K mortgage, you’d have $6,000 cash flow (~6% cash-on-cash). If you really optimize and hit $70,000 gross (maybe by personal managing a top unit), net ~$63K, minus $15K = $48K, minus mortgage $24K = $24K cash flow, which is a very healthy 24% cash-on-cash on your $100K down. On the flip side, if you let a management take 20%, $50K gross becomes $40K net, minus $15K HOA/tax = $25K, minus $24K mortgage = just $1K positive (roughly 1% CoC). And if you were on a 50% hotel program, $50K becomes $25K to you, which wouldn’t even cover the $41K annual expenses (you’d have to feed the property $16K/year). Clearly, the financing viability is closely tied to rental strategy. With strong self-management, these condos can cash flow even with leverage, something not all vacation rentals do.
Cash Purchase Return: If you paid all cash, your returns are essentially the net income divided by purchase price. Using earlier numbers, a 1BR that nets ~$20K (after all HOA, tax, etc.) on a $250K purchase yields 8% annual return. A 2BR netting $30K on $400K is 7.5%. High performers could push that to 10-12%. Many investors find this attractive relative to stock market or bond yields, especially since there is upside with appreciation and personal use value. Plus, with cash you avoid mortgage interest and are more likely to be cash-flow positive from day one.
Note on Classifying as Second Home vs Investment: Some lenders might give a slightly better rate if you say the condo is a “second home” and you plan to use it and rent it a bit (as opposed to pure investment). This can require you to keep personal use (e.g., 2 weeks a year) and not have multiple loans. It’s a nuance to discuss with lenders; as one financing blog mentions, some banks will not charge higher rates even on a second condotel purchase. Always be transparent with your lender about rental plans to get the right loan product.
To summarize financing: 20-25% down payment, higher interest, and careful expense management are the name of the game. It’s crucial to work with a lender experienced in condotel loans. They will guide you on the best structure (some even offer interest-only periods, which could boost cash flow). Given the numbers, many first-time investors actually use these condos to diversify retirement savings – instead of leaving $100K in a 401(k) or low-interest account, they deploy it as down payment on a beach rental that breaks even or better, effectively converting cash to a tangible asset that guests pay off over time. This leads us to another powerful tool: the 1031 exchange for real estate investing.
A 1031 exchange is a tax strategy that real estate investors should be familiar with, especially when building a portfolio of rental properties. In simple terms, a 1031 exchange (named after IRS Code Section 1031) allows you to sell one investment property and reinvest the proceeds into another “like-kind” investment property without paying capital gains tax at the time of sale. The taxes are deferred, which means you can roll the full equity into the new purchase, leveraging your money more effectively.
How can this benefit a Carolinian Beach Resort investor?
Scenario: Suppose you purchase a Carolinian condo now and in a few years its value rises significantly (plus you’ve been depreciating it for taxes). If you sold outright, you’d owe capital gains tax on the appreciation and recapture depreciation at tax time. But if you instead identify a new property to buy – say, a larger beach house or multiple condos – you can do a 1031 exchange. By reinvesting the sale proceeds into another qualifying property, you defer paying the capital gains and depreciation recapture taxes. Essentially, the IRS lets you swap investments without cashing out.
For example, you bought a 1BR condo for $200K and five years later it’s worth $275K. You could sell and likely pay tens of thousands in taxes, leaving you maybe $240K net to reinvest. Or, do a 1031 and use the entire $275K as down payment on, say, a fourplex or a more expensive oceanfront condo elsewhere. This way you trade up in value without losing chunk to taxes. The tax is deferred indefinitely – theoretically you can keep exchanging forward multiple times, growing your portfolio, and your heirs can inherit properties with a stepped-up basis (wiping out the deferred tax at that point). It’s a powerful wealth-building and retirement planning tool.
For those with 401(k) or retirement savings looking to transition into real estate, a 1031 might come later, but it’s good to plan for it. Some investors use a self-directed IRA to buy a rental (complex but possible), while others use after-tax funds, then later use a 1031 to reposition. For instance, you might start with a Carolinian condo, let it appreciate while generating income, then 1031 into a bigger multi-unit property that yields more cash flow when you near retirement.
A few rules and considerations for 1031 exchanges:
The property sold and acquired must both be “held for investment or business” (which a rental condo qualifies as, so long as your personal use is limited). Pure second homes don’t qualify, but a vacation rental does if you’ve been renting it out consistently. Many do occasional personal stays but primarily treat it as investment – that should meet the criteria.
There are timelines: you have 45 days from sale to identify potential replacement property(s), and 180 days to close on the new purchase.
You have to use a qualified intermediary (QI) to handle the funds – you can’t take possession of the cash proceeds in between.
To defer all tax, generally the new property’s purchase price should be equal or greater than the old property’s sale price, and you must reinvest all the cash from the sale (plus equal or greater debt if any). Partial exchanges are possible (you pay tax on any boot/cash you keep).
It’s critical to consult with a CPA or tax advisor when planning a 1031, as mistakes can be costly.
In practice, a Carolinian investor might use a 1031 down the road to consolidate or scale up their holdings. For example, trade two condos for one beach house, or vice versa. It’s also a way to defer taxes if you decide to shift investments to another city or type (since “like-kind” in real estate is broad – you could exchange your condo for a commercial property, farmland, etc., as long as it’s real estate).
Using a 1031 exchange means you can continually reinvest your gains rather than losing a chunk to the IRS at each sale. This accelerates portfolio growth. Many savvy investors on the Grand Strand use 1031s to hop from one property to the next bigger one, ultimately perhaps ending up with an apartment building or a strip of multiple beach condos producing retirement income – all without ever paying a capital gains tax until they finally cash out. Essentially, 1031 is a tax-deferral tool to build long-term wealth, and a vacation rental qualifies as long as you treat it as an investment (rent it out, claim rental income on taxes, etc.).
For a real example, imagine a small business owner who initially bought a Carolinian condo to start earning passive income. After a few years of good rental history, the condo’s value rose. The owner sells it and 1031 exchanges into a small multi-unit motel or two condos in a less seasonal market, thus expanding their income streams – all tax-deferred. Or vice versa: someone might sell investment property up north and use a 1031 to buy a Carolinian unit, effectively re-investing and also getting a place they can enjoy vacations in (as limited personal use is allowed under safe harbor rules if properly structured).
Bottom line: 1031 exchanges offer an excellent way for investors to move capital in and out of properties like Carolinian Beach condos while deferring taxes, enabling reinvestment and potentially higher returns over time. Always seek professional guidance, but keep this strategy in your toolbox as you plan your real estate investing journey.
Investing in a Carolinian Beach Resort condo isn’t just a “buy and hold” proposition – there are active steps you can take to add value and increase your return on investment (ROI). Some opportunities for value-add or improvements include:
Unit Renovations: Perhaps the most impactful strategy is updating the condo’s interior. Many Carolinian units still have the original 2004-era finishes or older furniture. By investing in a renovation, you can significantly boost both rental income and resale value. For example, one 2BR unit that underwent a thorough update (new luxury vinyl plank flooring, new kitchen cabinets, granite counters, fresh paint, new HVAC, and all new furnishings) was able to gross over $70K in rentals, whereas a comparable unrenovated 2BR only brought in about $33K. This is a dramatic illustration: the updated unit made double the rental income of the dated unit. While that is an extreme case, it’s clear that modern décor and amenities let you charge premium rates and achieve higher occupancy. Renovations can include installing durable LVP flooring (great for beach sand and wear-and-tear), updating appliances to stainless steel, adding a backsplash and granite or solid-surface countertops in the kitchen, replacing old tub inserts with tiled walk-in showers, and updating furniture to a contemporary coastal style. Not only do these upgrades attract more bookings and better reviews, they also increase the market value of the condo for when you eventually sell. Buyers (and appraisers) will pay more for a renovated turn-key unit.
Smart Features: Adding smart home features can be a small but nice upgrade. A keypad or smart lock on the door makes self-check-in easy (no lost keys). Smart thermostats can help control energy usage (some owners lock thermostats to prevent guests from running AC too cold with doors open). These features appeal to tech-savvy travelers and can protect your utility costs, especially if you pay electric through HOA.
In-Unit Amenities: Little additions can set your unit apart. For example, if space allows, put a washer/dryer in the unit. Some 1BR and most 2BR units now have a washer/dryer (one recent listing touted a “new washer/dryer in 2023” as a selling point). If yours doesn’t, adding one (even a combo unit or stackable) can attract longer stays and is a marketable feature in listings. Upgrading mattresses to high-quality ones, providing blackout curtains (which the upgraded units often have), and including comfy balcony furniture also enhance guest satisfaction. Think of what gets mentioned in reviews – a fully equipped kitchen, Netflix-ready smart TV, fast Wi-Fi (the building has it, but you can add your own router for better speed), etc., all contribute to value.
Decor and Theming: Some owners create a memorable brand for their condo – e.g., giving it a fun name (“Oceanfront Oasis 1532”) and theming the decor lightly around that. As the vacation rental market grows, having an Instagram-worthy interior or a unique style can help marketing. This isn’t directly financial, but it can improve occupancy and allow a slight rate premium.
Cost Efficiency Improvements: While HOA covers most utilities, if you pay any part of electric, you can put the water heater on a timer or install LED lighting to reduce usage. These small savings add up over time when margins are thin. Ensuring the HVAC is regularly serviced (some HOAs do this building-wide, others it’s owner job) will prevent costly breakdowns that can cause refunds or bad stays.
Leverage Amenities in Marketing: This is more of a soft value-add – utilize what the resort offers to maximize bookings. For example, if the HOA has introduced something new (say they renovate the lobby or add a new gym equipment), mention it. Carolinian’s free mini-golf or free breakfast (if applicable to your guests) is an extra that many individual condo listings elsewhere can’t offer. Even the fact that guests have free covered parking – highlight that, as some resorts charge for parking or have overflow lots. Maximizing the perceived value in your marketing helps you stand out.
Combine/Adjacent Units: On a larger scale, a rarer value-add play could be acquiring two adjacent units if they have a connecting door option (some resorts have “lockout” condos, not sure if Carolinian specifically does). If, say, you bought a 1BR next to a studio and could open them up as a 2BR lockout, you then have flexibility to rent as a 2BR or two separate listings. This can increase rental options (rent separately in high season for more total $$, or together for large groups). This is a more speculative strategy and depends on building layout (Carolinian’s floorplans didn’t explicitly mention lock-outs, but it’s something to investigate if an investor wanted to scale within the building).
In essence, actively managing and improving your unit can substantially increase your ROI. A well-renovated, well-marketed condo might cost you $10-20K in upgrades, but yield an extra $10K+ per year in rental income – a fantastic return on investment in its own right. Additionally, those upgrades can boost your equity, as buyers will pay more for a proven high-income property. Savvy investors treat their condo units almost like “businesses,” reinvesting some profits into improvements that then drive greater profits the next year.
Finally, always keep an eye on competitive resorts: if a new resort opens or a rival condo-hotel upgrades its amenities, see what you can do to keep yours competitive. Fortunately, Carolinian already has a strong amenity package (water features, etc.), but interior trends change. In a few years, you might plan another refresh to stay on the cutting edge of what guests want. The Myrtle Beach market is dynamic, so the best returns will go to owners who adapt and ensure their unit remains a top choice in its category.
Maximizing returns from a Carolinian Beach Resort condo not only involves physical improvements and smart pricing, but also effective marketing and management techniques to keep occupancy high year-round. Here are some expert tips and strategies aimed at real estate investors:
Craft an Irresistible Listing: Your online listing is the first impression. Use a descriptive, engaging title (e.g., “Oceanfront 2BR w/Lazy River Access – Carolinian Resort”) to immediately convey the key selling points. In the description, lead with the fact it’s oceanfront, mention the specific floor (many guests prefer higher floors for view), and enumerate the top amenities: “Enjoy 2 pools, a hot tub, lazy river, fitness center, and free parking at our Carolinian Beach Resort condo. The condo features a private balcony overlooking the ocean, a full kitchen, and modern beach-chic decor!” By highlighting what sets your unit apart (newly renovated? extra clean? fast Wi-Fi? smart TV with Netflix? board games for rainy days?), you can draw bookings even in a competitive market.
Use High-Quality Visuals: It’s worth hiring a professional photographer or using a high-resolution camera on a bright day to photograph the unit and views. Include shots of your balcony view of the beach (sunrise over the ocean sells itself), the living area, bedroom, kitchen, and the resort amenities (pool, etc.). Also consider a short video or a virtual tour – on some platforms you can upload a video walkthrough. The more a guest can visualize their stay, the more likely they book. Many Myrtle Beach condos have similar layouts, so great photos can make yours stand out from dozens of listings.
Encourage and Leverage Guest Reviews: Early on, consider slightly lower rates to get your first few bookings and earn 5-star reviews. Then, feature those reviews in your listing copy (Airbnb shows them automatically, but on VRBO you can highlight a quote). High review scores will also boost your search ranking on these platforms. For instance, a unit consistently rated around 4.8–5★ will rank higher than one at 4.0★ (and indeed we saw one Carolinian studio at only 4.06★ which might hurt its bookings). Provide exceptional hospitality – a clean unit, easy check-in, a small welcome gift (even a handwritten “Thank You” card or a couple of bottled waters can wow guests). These lead to positive public reviews and possibly private owner referrals. Some owners even create a guestbook in the condo for visitors to leave feedback or tips for future guests, building a personal connection.
Optimize Pricing with Tools: As mentioned, dynamic pricing tools (like PriceLabs, Wheelhouse, etc.) can automatically adjust your nightly rates based on demand, events, and season. If you prefer manual control, at least research the local competition. You might charge top dollar June-Aug, but be prepared to offer discounts or special deals in winter to keep occupancy. Remember, it’s often better to rent at a lower rate than to sit empty – for example, renting 20 extra nights in winter at $50/night adds $1,000 gross that you wouldn’t have otherwise (and incremental cost to you is low since HOA is fixed). Track your occupancy and income month-by-month and compare year over year to spot trends.
Target the Right Audience: Think about who your condo best serves and target them. A studio or 1BR might be perfect for couples, small families, convention attendees, or golf trip buddies. A 2BR could attract families, two couples traveling together, or snowbirds wanting an extra room for visiting grandkids. If you have a work desk or fast Wi-Fi, mention “great for remote working” to attract digital nomads in the off-season. If you’re near the convention center, mention “ideal for convention visitors – 5 min walk to Convention Center”. The Carolinian’s location and amenities can cater to many groups, so tailor your marketing seasonally. For example, promote monthly winter rates to retirees in northern states (maybe via Facebook groups or snowbird rental sites) while promoting summer fun and proximity to attractions for the peak season crowd on Airbnb.
Seasonal Updates and Packages: You can get creative by offering seasonal packages. Perhaps include 2 free mini-golf passes (you get them anyway as owner) for each summer booking, or partner with a local service for a discount (like a local beach chair rental vendor or restaurant coupon). During holidays, decorate the unit accordingly – e.g., a small Christmas tree in December, or beachy holiday lights – and mention “festive holiday decor” in your listing. For the big Carolina Country Music Festival, ensure your listing mentions “stay here for CCMF – you can walk to the venue at 8th Ave N!” to catch that search traffic.
Monitor and Adjust: Treat this like a business. Monitor your revenue and inquiries. If a month is looking empty, run a promotion or Flash Sale. Airbnb has a new feature for promotions, and VRBO allows discounts for early bird or last-minute. Sometimes a 10% drop in rate can spur the algorithm to show your listing more and fill your calendar. Also, respond to every inquiry even if it’s just a question – a high response rate is crucial on platforms.
Comparisons with Other Resorts: Don’t exist in a bubble. Keep an eye on similar resorts like Camelot by the Sea, The Patricia Grand, or Atlantica. If those have water parks or free water park tickets, note how you can counter that in value (maybe your rates are lower or your unit is more updated). One TripAdvisor reviewer explicitly compared Carolinian and Camelot, finding Carolinian the better value. Use such knowledge: if Camelot charges resort fees or has no breakfast, emphasize that your rental has no extra resort fee and that the Carolinian gives free breakfast (if you can offer it through your management, which would require booking through the hotel; if not, stick to the full kitchen angle). By understanding your competition, you can position your condo as the top choice among them.
Local Support Team: Have a reliable local team (cleaners, handymen). Quick turnaround on maintenance issues will save your rating. If a guest reports a minor issue (e.g., clogged drain or a broken toaster), addressing it during their stay if possible can turn a complaint into a rave review for responsiveness. Many small business owners treat their condo guests like clients – a quick “customer service” mindset goes a long way in hospitality.
By implementing these marketing and management practices, you aim to achieve high occupancy (ideally 70-80% annually, which is attainable in Myrtle Beach with savvy management) and strong ADR (average daily rate). The combination of those yields your gross income. With Carolinian’s inherent advantages – oceanfront location, great amenities, solid reputation – you have a strong foundation. It’s up to your strategy to extract the maximum profit.
Remember, your goal as an investor-host is to provide a 5-star experience efficiently. Happy guests lead to more bookings (future and referrals) and thus higher returns. Many investors even find enjoyment in the process, applying their business acumen to hospitality. And if it ever becomes too much, you can always scale back your involvement or hire a manager, but at least you’ll have laid the groundwork for a successful rental operation.
In conclusion, Carolinian Beach Resort oceanfront condos offer a compelling investment opportunity for a range of buyers – from first-timers dipping their toes into real estate, to seasoned investors looking to expand their portfolio with a high-yield vacation rental. We’ve covered how the resort’s prime beachfront location and extensive amenities create strong guest demand, which translates into solid rental income potential. By focusing on oceanfront units, an investor taps the highest rental rates and resale values in the building.
For those with retirement savings or 401(k) funds seeking a more tangible asset, a Carolinian condo can be an ideal vehicle: it provides not just monetary returns but also the lifestyle benefit of owning a piece of Myrtle Beach paradise. With prudent financing and possibly using strategies like 1031 exchanges for growth, you can make this a key part of a long-term investment plan, deferring taxes and building equity in a desirable location.
Of course, success in this venture hinges on informed management. We’ve explored how short-term rental strategies can dramatically affect your bottom line – leaning into self-management and modern rental platforms can turn a break-even property into a profitable one. The Carolinian resort infrastructure supports this by handling the “big things” (maintenance, security, amenities via HOA) while giving owners the freedom to maximize their individual unit’s performance.
Comparatively, Carolinian holds its own among Myrtle Beach resorts: it is often noted for its value, balancing affordable purchase prices with top-tier amenities. It may not have a huge on-site water park like some newer resorts, but it has what most guests want – pools, a lazy river, beachfront access, and freebies that enhance the stay. This attracts a broad tourist base, which as an investor is exactly what you want for steady bookings.
By seizing value-add opportunities – whether renovating the condo interior or simply optimizing your listing – you can increase your ROI and protect your investment for years to come. Real estate is a dynamic asset, but a well-bought and well-managed Carolinian condo can yield both annual income and long-term appreciation. Plus, you always retain the flexibility of personal use; many owners enjoy their condos in the off-season or a week in summer, effectively having a vacation home that pays for itself.
In summary, Carolinian Beach Resort can be more than just an oceanfront getaway – it can be a profitable, investor-friendly venture that generates passive income and grows your wealth. As with any investment, do your due diligence: analyze the numbers, perhaps start with a smaller unit to learn the ropes, network with other investor-owners, and leverage local professionals (realtors, lenders, property managers) when needed. Myrtle Beach’s tourism shows no signs of slowing, and owning a piece of its oceanfront rental market could be a rewarding addition to your investment portfolio. With the insights from this guide and careful execution, a Carolinian Beach Resort condo can indeed help you “seas” the opportunity for financial gain and personal enjoyment on the Grand Strand!
Disclaimer: All information given is meant to be educational. I am only passing on historical information shared with me by owners, rental companies, and various publications. I am not guaranteeing these numbers, nor can I guarantee future rentals or appreciation. This information is not intended to replace your own research, or to provide legal, investment, or financial advice. Please consult an attorney for legal advice.
If you are truly looking for a unit that is different then you will love this one! You can do a lot to a unit, but you can't change the location or view! Hands down this ...
Listing courtesy of Listing Agent: Clay Rail () from Listing Office: Century 21 The Harrelson Group.
Experience the feeling of floating above the ocean from this stunning 17th-floor corner condo at The Carolinian Beach Resort. Welcome to Unit 1733-a remarkable 2-bedroom,...
Listing courtesy of Listing Agent: Joseph Barrientos Fierros () from Listing Office: Century 21 The Harrelson Group.
PENTHOUSE!! If you are truly looking for a unit that is different then you will love this one! You can do a lot to a unit, but you can't change the location or view! Hand...
Listing courtesy of Listing Agent: Clay Rail () from Listing Office: Century 21 The Harrelson Group.
Welcome to Unit 1136 at the Carolinian Beach Resort, a beautifully renovated 1-bedroom, 1-bathroom oceanfront condo located on the 11th floor in the heart of Myrtle Beach...
Listing courtesy of Listing Agent: Scott Ellis & Ty Bellamy Team (Cell: 843-603-1439) from Listing Office: RE/MAX Southern Shores NMB.
This is a beautiful, sun-filled, fully furnished 1-bedroom, 1-bath ocean view condo in the heart of Myrtle Beach! This updated unit features an open floor plan with tile ...
Listing courtesy of Listing Agent: Adam Levy () from Listing Office: Century 21 The Harrelson Group.
Welcome to your dream oceanfront escape at Carolinian Beach Resort in beautiful Myrtle Beach! Experience breathtaking, unobstructed views of the Atlantic Ocean from this ...
Listing courtesy of Listing Agent: Nancy Johnson () from Listing Office: Realty ONE Group DocksideSouth.
Wake Up to the Waves: True 1-Bedroom Oceanfront Oasis Experience the ultimate coastal lifestyle in this rare, true 1-bedroom condo located in one of Myrtle Beach’s most d...
Listing courtesy of Listing Agent: Eva Rigney () from Listing Office: The Myrtle Beach RE Store LLC.
Super 1br 1ba unit with outstanding ocean view. This view is a must see. The unit has updated flooring, Cabinet Doors, and the A/C system is 4 yrs. old. The unit is ready...
Listing courtesy of Listing Agent: Matt Becker (Office: 843-280-5704) from Listing Office: BH & G Elliott Coastal Living.
Beautiful 1br 1ba with an amazing view all the way down the beach. Perfect for the gorgeous color filled sunsets over the ocean. They will take your breath away. Unit has...
Listing courtesy of Listing Agent: Matt Becker (Office: 843-280-5704) from Listing Office: BH & G Elliott Coastal Living.
High Above the Shore. Gorgeous Ocean Views. Effortless Coastal Living. Welcome to your elevated escape at The Carolinian Resort, where beach days and breezy nights are si...
Listing courtesy of Listing Agent: Iris Borrero (Cell: 843-685-7994) from Listing Office: RE/MAX Southern Shores.
Come check out this immaculate 1 bedroom, 1 bath ocean view condo located on the 19th floor of the Carolinian Beach Resort. Enjoy the sights and sounds of the beautiful A...
Listing courtesy of Listing Agent: Sharon Dudley () from Listing Office: North Beach Realty.
PRICE REDUCED Enjoy the beach during the day and incredible SUNSET and CITY views from this PARTIAL OCEANVIEW CONDO! Conveniently located within a short distance to the C...
Listing courtesy of Listing Agent: Jenny Edelman (Cell: 843-424-9353) from Listing Office: RE/MAX Southern Shores NMB.

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